Comexposium, the Paris-based outfit that owns the ad:tech, iMedia, MMS and E-Commerce One to One brands, has absorbed its New Zealand JV partner MTS “to deliver a total ANZ event solution”.
New handle for Fairfax Media
Fairfax NZ Ltd (aka Fairfax Media) is changing its name to Stuff Ltd, effective Thursday 1 February. There was no official release – the information was distributed in printed letterbox flyers.
oOh!media signs Wellington mall
oOh!media has rolled out 16 new retail panels at Coastlands shopping centre in Wellington, New Zealand, as part of a long-term agreement with leading commercial real estate company Colliers International for advertising rights to its centres.
Getty’s Visual Trends 2018 reveals newfound optimism in storytelling
Auckland, 23 January: Brands and the media will redefine modern masculinity this year– according to Getty Images’ 2018 Visual Trends, released this week. ‘Masculinity Undone’ is one of three trends Getty has identified that will reshape the visual language consumers will be most responsive to this year, alongside ‘Second Renaissance’ and ‘Conceptual Realism’.
Saatchi & Flux spotlight on Toyota’s 30 years at the top
Saatchi & Saatchi and Flux are helping Toyota New Zealand to celebrate 30 years as New Zealand’s top-selling automotive brand with a new Possums spot featuring the iconic possums throughout the ages.
DDB NZ shoots ANZ Sanitarium Up&Go campaign
A new TVC for Sanitarium’s Up&Go products will be airing in both Australia and New Zealand for the first time this month. The 30-second spot has been created by DDB NZ, as part of a wider campaign to drive reappraisal of Up&Go as a source of ‘the right type of energy’.
Starcom lifts Amplifon from Vizeum
Starcom New Zealand – a member of the Publicis NZ group of companies that includes Saatchi & Saatchi, has won the Amplifon NZ media account for hearing loss solutions provider Bay Audiology, following a competitive pitch in late 2017. The incumbent was Vizeum.
Arrivals and Departures: James Cartwright leaves Vizeum for Big Mobile
Big Mobile continues to invest in NZ talent, this time hiring former Vizeum business manager James Cartwright to support key Big Mobile accounts in Auckland and Wellington.
Colenso and Scoundrel shoot the ultimate lager vs craft showdown
The world is more divided than ever. The beer category is no exception, where the battle between lager and craft beer drinkers has struck unprecedented heights.
Blutui takes flight with International Rescue
Local software development company Blutui Ltd has launched its web platform for designers and advertising agencies with an animated video thanks to International Rescue. Designed to help creatives build better websites faster, Blutui is differentiated from generalist web platforms by its agency-specific features.
