Object or objet?

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It’s not often you get to use a fancy word like objet in a heading – but we did manage it in a story in M+AD Friday about Aussie adman Ralph van Dijk, headed The objets I love.

Aussies get in early

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Trade publication B&T which covers the Australian media, marketing and advertising industry is expanding their latest breakfast event series to include an event in Auckland.

NZME builds Auckland senior team

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AUCKLAND, Today: NZME has named three executives to join their senior Auckland commercial team. A number of key roles have been confirmed, with each person chosen for their ability to unearth and recognise opportunities for clients.

Ralph van Dijk: The objets I love

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Sydney-based Kiwi adman, design aficionado and father of three Ralph van Dijk – who spoke about radio at TRB seminars in Auckland and Wellington recently – today shares some of his favourite objects and artwork with M+AD readers, courtesy of a thoughtful reader’s take on an Urbis magazine profile.

Repetition works

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In a recent market research study that asked over 100 pedestrians in central Auckland about the Phantom frames they had just walked past, 39% were able to spontaneously recall something about the posters. When prompted, recall went up to 68%.