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MPA takes the spreadsheet pain out of magazine planning
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Magazines lead the way in inaugural 2026 Quality of Attention Index
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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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AUCKLAND, Today: Coca-Cola has made its call after a global media review, keeping WPP Open X across most markets while handing North America to Omnicom. For WPP, that includes retaining the business... Read More
AUCKLAND, Today: Vogel’s might be one of New Zealand’s best-known loaves, but McCann New Zealand is taking a fairly bold position on the pantry staple. It’s not bread. It’s toast. Technically, yes,... Read More
AUCKLAND, Sunday: The Kiwi classic Ches'n'Dale advertising jingle was created after a copywriter and art director came back from smoking "some half decent weed" in an Austin A30 car in the then... Read More
SYDNEY, Today: WPP AUNZ has entered into an agreement to sell 100% of its interests in the Kantar businesses in Australia and New Zealand (Kantar). Read More
AUCKLAND, Thursday: Grey Lynn-based design company Alt Group has been awarded three top honours at the 2019 Red Dot Awards, one of the world’s largest design competitions held each year in Germany. Read More
AUCKLAND, Today: TBWA Group has launched the new ANZ Smart Daffodil, an innovation designed to disrupt the tradition of donating, and to raise funds for the Cancer Society this Daffodil Day. Read More
AUCKLAND, Today: PHD has placed a youth-targeted Mercedes-Benz NZ campaign with Ponsonby-based street post outfit Shout Media. Read More
AUCKLAND, Today: For Rail Safety Week, DDB, KiwiRail and TrackSAFE have this week launched Near Miss Memorials to remember the close calls suffered daily by train drivers. Read More
AUCKLAND, Today: Shopper marketing agency Raydar has produced a new campaign for Weet-Bix aimed at taking All Blacks collectable cards “to a whole new level”. Read More
AUCKLAND, Today: NZME has snared three executives from MediaWorks, in a move that does no favours to a network already under pressure (scroll down for a link to the Spinoff story Return... Read More
AUCKLAND, Today: MediaWorks ceo Michael Anderson raises the spectre of the end of Three, in a new interview in online current affairs magazine Spinoff. Read More
AUCKLAND, Wednesday: YoungShand has created a new campaign for the NZ Blood Service, starring Sir Graham Henry and his new reserve bench (he’s sure gonna need them at Eden Park this weekend!). Read More
