Ad blockers are starting to lose their fans

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American research suggests many consumers are tempted to get rid of ad blockers. The Interactive Advertising Bureau (IAB) has released “Ad Blocking: Who Blocks Ads, Why, and How to Win Them Back” research. It finds two-thirds of U.S. consumers using ad blockers could be convinced to uninstall them. 

Aussie MD: Sexism is real in the industry

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A top Australian advertising executive hopes the Kevin Roberts gender saga could be a catalyst for change in the industry. Anne Miles, founder and managing director at International Creative Services says sexism in the advertising industry is real – and she’s experienced it first hand.

Trigger traps Ricky Gervais in a Kiwi first

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British comedian Ricky Gervais is following his first New Zealand Instagram account @triggerworld. In what they admit was a cheeky move, Auckland agency Trigger Marketing & Publicity yesterday morning messaged Gervais (@rickygervais) asking him to “say hi to David Brent” on Instagram.