AUCKLAND, Today: If a $1 investment returned $9.10, most investors would pay attention. Barnardos Aotearoa’s latest campaign argues the country’s strongest returns may come from backing children. Created by EightyOne, Supernormal and... Read More
AUCKLAND, Today: Coca-Cola and VML New Zealand are matching different Cokes with familiar Kiwi moments, building a campaign around choice rather than price tags, pack shots or hard-sell value messages. The idea... Read More
DB Breweries has dumped 18-year incumbent PHD Group, and appointed Red Star at Dentsu Aegis Network as its lead media agency partner following a local competitive pitch. Read More
Tomorrow being our national celebration of nationhood – Waitangi Day – there’ll be no M+AD in your inbox. Read More
Carat has been named the leading media agency in New Zealand when it comes to new business wins for 2017, according to R3. Read More
Yellow has appointed Bruce Pilbrow as chief marketing officer. He joins the company from international humanitarian organisation World Vision, where he served as general manager, marketing and engagement. Read More
Assignment and Waitemata Films are launching a NZ Brewers Association campaign this weekend that aims to bust myths and share facts about beer to help educate Kiwi consumers about what they are... Read More
The Public Relations Institute (Prinz) has issued its call for entries for its 2018 awards show, encouraging members to showcase their best work across 12 categories. Read More
Lorde has taken out a full-page ad in the NZ Herald which appears to be a thinly veiled swipe at the prejudices faced by many female recording artists – and the Kiwi... Read More
Some of New Zealand’s digital and ecommerce heavyweights have come together to create a new digital agency, Hype & Dexter, based in Auckland. Read More
[gap size="1.313em"]TBWA\New Zealand has officially launched its new production arm, Bolt, created (says the agency, in a release) in response to the changing needs of our clients and brands that need to... Read More
Spark and Colenso BBDO have today launched a new campaign to help celebrate Pride 2018 and Kiwis who have been positively impacted by those in the LGBTQI+ community. Read More