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MPA takes the spreadsheet pain out of magazine planning
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Magazines lead the way in inaugural 2026 Quality of Attention Index
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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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AUCKLAND, Today: Coca-Cola has made its call after a global media review, keeping WPP Open X across most markets while handing North America to Omnicom. For WPP, that includes retaining the business... Read More
AUCKLAND, Today: Vogel’s might be one of New Zealand’s best-known loaves, but McCann New Zealand is taking a fairly bold position on the pantry staple. It’s not bread. It’s toast. Technically, yes,... Read More
NZME’s commercial creative solutions hub CreateMe and its agency sales team have welcomed new team members into key leadership roles. Read More
New Zealand Woman’s Weekly Celebrates 85 Years. Here’s the release, in full, from Bauer Media marketing manager Jenna McGregor: She might be the oldest girl on the newsstand – blowing out an... Read More
The graphics and ad agency stars at the 2017 NZ Best Design Awards unveiled on Friday were: Designworks, Alt Group, Osborne Shiwan, TBWA, Assembly, Colenso BBDO, Clemenger BBDO/Touchcast, Special Group, Inhouse Design,... Read More
Colenso BBDO has three entries through to the finals of the London International Awards, in the Production & Post Production category for Anchor Milk Slams Inside Out. Read More
FCB nine-year veteran Matt Scott has resigned to join Assignment Group as managing partner of its Auckland office. At FCB, Scott joins head of planning Matt Kingston, who left Special Group for Assignment... Read More
Vodafone has announced a significant evolution of its brand positioning strategy, strapline and visual identity worldwide – the first changes to one of the world's best-known brands since the introduction of the... Read More
AMI with Colenso BBDO has launched its new purpose with an unconventional insurance commercial that imagines how good a safer world might look. Read More
New Zealand has just one finalist – Colenso BBDO – through to the Music & Sound shortlist at the London International Awards, currently under way in Las Vegas (go figure!). Read More
After 25 years of supporting queer & gender-diverse (LGBT) young people, NZ charity Rainbow Youth has taken to TV for the first time with a spot that challenges negative connotations around the... Read More
SYDNEY – Engagement marketing software provider Marketo, Inc has unveiled Marketo ContentAI, an artificial intelligence-powered solution that engages each customer with the most relevant content across channels. Read More
