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MPA takes the spreadsheet pain out of magazine planning
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Magazines lead the way in inaugural 2026 Quality of Attention Index
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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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AUCKLAND, Today: Coca-Cola has made its call after a global media review, keeping WPP Open X across most markets while handing North America to Omnicom. For WPP, that includes retaining the business... Read More
AUCKLAND, Today: Vogel’s might be one of New Zealand’s best-known loaves, but McCann New Zealand is taking a fairly bold position on the pantry staple. It’s not bread. It’s toast. Technically, yes,... Read More
Led by newly appointed ceo *Darren Linton, a veteran of business disruption and the former head of international marketing for Universal Pictures, Yellow has just launched a brand refresh to better reflect... Read More
NZME is justifiably spreading the word on its achievement as the first media company in New Zealand to be awarded the Rainbow Tick, acknowledging its active effort to be a diverse, innovative... Read More
Campaign Asia-Pacific has followed up on its recent two-star review of Grey Lynn indie True’s Katie Holmes/Cuba Gooding Jr Air NZ inflight safety video – with no less than a five-star take... Read More
iProspect New Zealand has made two key senior hires, welcoming Nicola Yates as head of paid media and Falk Werner to its downtown Auckland home as digital performance director. Read More
McDonald’s has added heat to the release of its Spicy Shaker Fries using a new, custom Snapchat geofilter and 10-second Snap Ads. Read More
Westhaven-based integrated indie agency Chemistry Interaction has won five prizes at the 2017 DMA International Echo Awards in New Orleans. Read More
Auckland’s upcoming annual IAB Ad:Tech marketing & media technology conference promises to shine more light on the arrival in NZ of Alibaba and the immense opportunities this opens up for NZ on... Read More
FCB has announced the promotion of Jane Wardlaw to the position of head of account management, replacing Matt Scott. Wardlaw, who has worked at the agency for over 15 years, most recently held... Read More
Over drinks and canapés this Thursday 12 October 12, experiential agency Brand Spanking and the AR/VR Garage will present a complimentary demo of the latest in virtual and augmented technology – and... Read More
The last national PwC Herald Talks roadshow for 2017 is The Internet of Things, a topic which NZME says will shine a new light on business practices. The business networking series will... Read More
