TVCS

AUCKLAND, Wednesday: My Food Bag has teamed up with independent creative agency Yarn and production company Reel Factory and MBM Media to launch a new brand campaign featuring co-founder/ambassador Nadia Lim.

AUCKLAND, Thursday: The Co-operative Bank has unveiled a new advertising campaign and long-term challenger brand platform #BankBetterNZ produced by Federation.

AUCKLAND, Today: CBD indie Pitchblack and the TAB have announced a campaign to promote the FIFA Women’s World Cup 2023. “Football’s beauty is its glorious unpredictability,” says Arsenal manager Arsène Wenger introducing the campaign.

AUCKLAND, Today: On demand delivery service DoorDash has launched its first large-scale campaign in New Zealand with Federation.

SYDNEY, Today: Visa has launched a new integrated campaign across Australia and New Zealand via Saatchi & Saatchi Australia, to celebrate its 20-year support of women in sports and fifth consecutive sponsorship of the FIFA Women’s World Cup Australia & New Zealand 2023.

AUCKLAND, Today: Coca-Cola AUNZ has unveiled its FIFA Women’s World Cup 2023 campaign Believing is Magic. The AU-created campaign aims to uplift and refresh the shared experience of the FIFA World Cup, “creating excitement for football fans around the world”.

AUCKLAND, Today: Pitchblack Partners & Jetblack Productions have recruited rugby stars the Ioane brothers to bring the latest Weet-Bix campaign to life.

AUCKLAND, Today: Ponsonby indie YoungShand has launched a new campaign for Blind Low Vision New Zealand (formerly the Blind Foundation).

AUCKLAND, Tuesday: New Zealand’s largest specialist investment manager, Fisher Funds, has launched its first major brand campaign, and its first with Stanley St as its integrated agency.

AUCKLAND, Tuesday: DDB Group Aotearoa, Live Ocean, and magazine/website Vice have unveiled The Real Watergate, spotlighting the ocean’s role in combating climate change and elevating ocean health.