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Category Archive

Saatchi & Saatchi NZ goes sapiosexy for Doc Edge 2025

Editor June 30, 2025TVCs, News Make a Comment

AUCKLAND, Today: Saatchi & Saatchi NZ is bringing sexy back to documentaries with the launch of Sapiosexy, the documentary, created to promote this year’s Doc Edge Documentary Festival.

READ MORE

Meridian fuels Kiwi communities

Editor June 25, 2025TVCs, News Make a Comment

AUCKLAND, Today: Meridian has kicked off its partnership with 81 by launching the first in a series of stories showing how Kiwis are navigating changing energy needs — and electrifying their lives along the way.

READ MORE

kaboodle turns up the heat on kitchen renos

Editor June 24, 2025TVCs, News Make a Comment

AUCKLAND, Today: Kitchen brand kaboodle is bringing the heat with You Made It — a fresh new campaign made to boost confidence, shut down self-doubt, and get more Kiwis tackling their dream kitchen makeovers.

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Tourism NZ taps into what makes travel 100% worth it

Editor June 16, 2025TVCs, News Make a Comment

AUCKLAND, Friday: Tourism New Zealand has launched a new global campaign with TBWA\NZ, inviting the world to find their 100% in Aotearoa. It’s a fresh take on the iconic 100% Pure New Zealand brand.

READ MORE

Wendy’s and Warriors fans unite with Feed The Faith campaign

Editor June 12, 2025TVCs, News Make a Comment

AUCKLAND, Today: Wendy’s has teamed up with Chemistry to launch Feed The Faith – a limited-edition menu and campaign celebrating the passion and loyalty of One NZ Warriors fans, on and off the field.

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New Powerball campaign dares to dream

Editor June 3, 2025TVCs, News Make a Comment

AUCKLAND, Today: Lotto New Zealand and DDB Aotearoa are back with the seventh Powerball Imagine campaign — and this time, it’s stripping away the drama and turning up the fun.

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Cape, cravings, and Queen: Dash has arrived

Editor May 26, 2025TVCs, News Make a Comment

AUCKLAND, Today: DoorDash is going big in Aotearoa, launching its biggest local brand campaign yet – complete with a Kiwi superhero, high-energy creative, and a nostalgic anthem remix.

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The purple hand you didn’t know you needed

Editor May 23, 2025TVCs, News Make a Comment

AUCKLAND, Today: A giant purple hand is the unexpected hero of Dimetapp’s latest campaign — part monster, part helper, and fully dedicated to fighting coughs, sneezes and sniffles.

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KiwiPlates finds heart in the unexpected

Editor May 22, 2025TVCs, News Make a Comment

AUCKLAND, Today: KiwiPlates has dropped a new story under its Everyone has a Story platform—and it’s one of the most unexpected ones yet.

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GMC goes big with Made for More

Editor May 14, 2025TVCs, News Make a Comment

AUCKLAND, Today: GMSV has kicked off its new Made for More campaign, marking the official launch of the 2025 GMC Yukon Denali in Australia and New Zealand.

READ MORE
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TVCs of the week

 

 

Arrivals & Departures

Arrivals & Departures: NZME appoints Deep Balsara to lead programmatic growth

October 2, 2025 | By Editor

AUCKLAND, Today: NZME has brought on board Deep Balsara as Programmatic Manager, a brand-new role within its Agency team designed to boost programmatic strategy and strengthen its growing advertising offering. Read more

Arrivals & Departures: Sweetshop welcomes cinematic humour with Beatrice Pegard

September 30, 2025 | By Editor

AUCKLAND, Today: The Sweetshop has added filmmaker Beatrice Pegard to its roster across New Zealand, Australia, and Asia. She brings a distinctive mix of charm, cinematic flair, and sharp comedic timing to every project. Read more

Arrivals & Departures: Richard Luxton steps in as new Ballance Director

September 29, 2025 | By Editor

AUCKLAND, Today: Duncan Coull has been re-elected and Richard Luxton elected as Directors for the North Ward on the Ballance Agri-Nutrients Board. Richard replaces Sarah von Dadelszen, who stepped down after more than a decade. Read more

Arrivals & Departures: We Ordered Creative Trouble. We Got Three

September 26, 2025 | By Editor

AUCKLAND, Today: Uprooting from London and Melbourne to join Colenso is no small move, and we’re excited to welcome Sienna, Riana, and Zoe to both the agency and Aotearoa. Read more

Arrivals & Departures: Snapchat appoints Clare Rudduck to strengthen agency ties

September 25, 2025 | By Editor

AUCKLAND, Today: Snap Inc., the company behind Snapchat, has appointed Clare Rudduck as Head of Agency ANZ, boosting Snap’s agency partnerships across Australia and New Zealand. She’ll report directly to Ryan Ferguson, Managing Director of Snapchat ANZ. Read more

Arrivals & Departures: Luke Farmer joins Bastion Shine as new Managing Director

September 22, 2025 | By Editor

AUCKLAND, Today: Bastion Shine has welcomed Luke Farmer as Managing Director of Bastion Creative Auckland, where he’ll report directly to CEO Toby Sellers. Read more

Arrivals & Departures: Full throttle launch for Accelerator with Chris Daley at the wheel

September 18, 2025 | By Editor

AUCKLAND, Today: Accelerator has officially hit the New Zealand marketing tech scene, naming seasoned leader Chris Daley as Managing Partner. He’ll drive the company’s mission to help advertisers unlock growth through smarter data use and activation. Read more

Arrivals & Departures: MintHC freshens leadership with Mike Hutcheson

September 17, 2025 | By Editor

AUCKLAND, Today: MintHC has strengthened its leadership team, appointing marketing legend Mike Hutcheson to its board while also naming Robert Capon as General Manager to boost its digital and AI-driven expertise. Read more

Arrivals & Departures: Hemisphere appoints Craig Adolph to lead digital and Bay of Plenty expansion

September 16, 2025 | By Editor

AUCKLAND, Today: Hemisphere has welcomed back Craig Adolph as Upoko Matihiko Head of Digital and Bay of Plenty/Waikato Lead. It’s both a big expansion move and a homecoming for one of the agency’s original crew. Read more

Arrivals & Departures: JOLT powers up sales leadership with new appointments

September 16, 2025 | By Editor

AUCKLAND, Today: JOLT has strengthened its New Zealand sales team with two senior hires, following strong advertiser demand and rapid growth of its EV charging and digital out-of-home network across the country. Read more

Arrivals & Departures: Radio Hauraki welcomes Bec Sandys to the whānau

September 9, 2025 | By Editor

AUCKLAND, Today: Bec Sandys has been named the new daytime host for Radio Hauraki, bringing her trademark humour and energy to the airwaves. The comedian and media producer is no stranger to the station’s loyal listeners. Read more

Arrivals & Departures: oOh!media appoints Kelly Harvey as Nick Vile prepares to exit

September 8, 2025 | By Editor

AUCKLAND, Today: oOh!media is shaking up its New Zealand leadership, with current Head of Marketing Kelly Harvey stepping into the newly created role of Head of NZ, while long-time GM Nick Vile prepares to depart in 2026. Read more

Arrivals & Departures: Veronica Schmidt appointed new Editor of The Spinoff

September 5, 2025 | By Editor

AUCKLAND, Today: The Spinoff has named journalist and newsroom leader Veronica Schmidt as its new Editor, taking over in November from Madeleine Chapman. Schmidt will be the fourth editor in the outlet’s 11-year history. Read more

Arrivals & Departures: Kimberley Crossman steps up as Whau Foundation ambassador

August 27, 2025 | By Editor

AUCKLAND, TODAY: Actress and TV star Kimberley Crossman has become an ambassador for the Whau Mental Health Research Foundation, using her own struggles to highlight the need for more research into mental health in New Zealand. Read more

Arrivals & Departures: Thompson Spencer names Megan Clark Cook Managing Partner

August 26, 2025 | By Editor

AUCKLAND, Today: Thompson Spencer has welcomed Megan Clark Cook as Managing Partner. Known for integration and opportunity, she’ll help steer growth, shaping new and existing client partnerships while amplifying the power of the agency’s expanded offering. Read more

Arrivals & Departures: Veteran media boss Simon Teagle to lead IMANZ

August 19, 2025 | By Editor

AUCKLAND, Today: Simon Teagle has stepped into the role of Chief Executive Officer at Independent Media Agencies New Zealand (IMANZ). His three decades of experience span senior leadership at DDB, Saatchi & Saatchi, ZenithOptimedia, FCB Media and most recently, Go Media. Read more

Arrivals & Departures: VAST Billboards builds momentum with appointment of Lohnêt Waugh

August 18, 2025 | By Editor

AUCKLAND, Today: VAST Billboards has named Lohnêt Waugh as its new Group Sales Director, adding her to the leadership team as the company expands its nationwide digital out-of-home network. Read more

Arrivals & Departures: Momentum relocates HQ and expands leadership with Oscar Catoto

August 15, 2025 | By Editor

AUCKLAND, Today; Momentum, one of New Zealand’s top independent media and communications agencies, has moved its Auckland HQ to a New York loft-inspired space in Ponsonby, complete with sweeping views of the Waitematā Harbour and Waitākere Ranges. Read more

Arrivals & Departures: Merkle Aotearoa appoints Stéphan Willemse as Head of Digital Experience

August 14, 2025 | By Editor

AUCKLAND, Today: Merkle Aotearoa, part of the dentsu network, has named Stéphan Willemse as its new Head of Digital Experience, leading work to help clients create cohesive, valuable, and genuinely useful customer experiences. Read more

Arrivals & Departures: Advertising is a team sport – Toby Talbot wraps up Ogilvy role

August 13, 2025 | By Editor

AUCKLAND/SYDNEY, Today: Ogilvy has confirmed ANZ Chief Creative Officer Toby Talbot is wrapping up his role this week, bringing to a close more than three and a half years with the agency. Read more

Arrivals & Departures: Jack Cumming named managing partner at Colenso

August 8, 2025 | By Editor

AUCKLAND, Today: Colenso has welcomed Jack Cumming to lead a portfolio of local and global clients while also helping drive the agency’s new business efforts. Read more

Arrivals & Departures: Rob Harvey appointed CEO at dentsu ANZ

August 6, 2025 | By Editor

AUCKLAND, Today: Dentsu today announces the appointment of Rob Harvey as Chief Executive Officer, dentsu ANZ. Rob joined dentsu Aotearoa in 2011 as Managing Director, Media and has been CEO of the New Zealand market since 2013.  Read more

Arrivals & Departures: Uber Advertising appoints Michael Levine to head APAC growth

July 30, 2025 | By Editor

AUCKLAND, Today: Uber’s just named Michael Levine as Head of APAC Sales for Uber Advertising, as the company ramps up regional growth and local innovation. He’ll oversee sales and ops across ANZ, Hong Kong, Taiwan, Japan and India. Read more

Arrivals & Departures: Eight new talents join MintHC’s expanding crew

July 28, 2025 | By Editor

AUCKLAND, Today: MintHC is growing fast, bringing in fresh talent across digital, strategy, content, web development, and client services. These new hires highlight the agency’s strong momentum and ongoing focus on delivering smart, digital-led marketing solutions for its expanding client base. Read more

Arrivals & Departures: Stuff Digital names new investment lead

July 16, 2025 | By Editor

AUCKLAND, Today: Stuff Digital has brought in a new Head of Investment and Digital Initiatives, with Saj Patel stepping into the role as the commercial team gears up post-Trade Me announcement. Read more

Arrivals & Departures: Leadership shift at Havas ANZ as Hyland exits, Wright steps up

July 16, 2025 | By Editor

AUCKLAND, Today: Virginia Hyland has officially wrapped up her time as CEO of Havas Media Network ANZ, following the completion of her agency’s buy-out after joining Havas through the 2020 acquisition of Hyland Media. Read more

Arrivals & Departures: WPP taps tech leader Cindy Rose as CEO

July 11, 2025 | By Editor

AUCKLAND, Today: WPP has named Cindy Rose as its new CEO, effective 1 September 2025. She’ll take over from Mark Read, who’s stepping down and will support the transition through to the end of the year. Read more

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