AUCKLAND, Friday: ANZ Bank and TBWA\NZ have launched a new chapter in the We do How brand platform to launch the bank’s Good Energy Home Loan.
DDB & RUN take a deeper dive into NZ
AUCKLAND, Wednesday: DDB Aotearoa, with Maori-owned creative agency Run, has created If You Seek – Tourism New Zealand’s first global campaign in two years. It’s been launched in Australia and the US (a cutdown version is also currently screening in NZ).
HeyYou creates gallery-campervan to launch Coastal Arts Trail
AUCKLAND, Wednesday: Following a competitive pitch process, CBD-based indie agency HeyYou was appointed by three regional development agencies to launch New Zealand’s newest and largest arts tourism experience, The Coastal Arts Trail.
Michael Hill Jeweller shines bright in new brand film
AUCKLAND, Today: In a short-film that brings to life an epic love story at the heart of the Michael Hill Jeweller brand – produced by North Shore-based Larchmont, in association with CHE Proximity.
TBWA\ & Fletcher ask Kiwis to talk about living
AUCKLAND, Wednesday: TBWA\NZ has launched a new brand platform which aims to show that Fletcher Living builds more than just houses – they build neighbourhoods, and they are investing in the future of New Zealand.
Donovan PR creates digital campaign to attract young people into forestry careers
AUCKLAND, Wednesday: A just-launched digital recruitment campaign called Find Your Fit In Forestry aims to draw attention to opportunities available in the growing forestry industry. Using real people working in forestry, a suite of TikTok videos and an interactive digital platform have been created, led by marketing project managers Donovan PR.
Contagion relaunch for Kiwi sausage roll icon
AUCKLAND, Today: Integrated media & creative agency Contagion has produced a national TV, outdoor, digital and in-store campaign for Richmond Foods’ original sausage rolls brand.
Special NZ wins Mumbrella’s Best AU TVC
SYDNEY, Today: Special New Zealand’s Christmas commercial for Australian telco Optus has won the Australian TV Ad of the Year at the 2022 Mumbrella Awards.
Nutting to it!
AUCKLAND, Thursday: One man, a concrete mixer and some nuts are the stars of a stripped-back, handmade, suitably minimal and quirky new campaign from Augusto for NZ peanut butter brand Pic’s.
FCB confronts NZ youth suicide rate
AUCKLAND, Monday: FCB has produced a campaign for Health NZ/Te Whatu Ora that aims to find ways to ameliorate the confronting fact that Aotearoa has the highest youth suicide rate in the developed world.
