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Category Archive

2degrees gets loud about NOtifications

Editor April 23, 2025TVCs, News Make a Comment

AUCKLAND, Today: 2degrees has launched NOtifications, the latest campaign in its Fighting for Fair platform, helping Kiwis take back control from overwhelming digital distractions.

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BreadyWear makes travelling with Vogel’s a slice easier

Editor April 15, 2025TVCs, News Make a Comment

AUCKLAND, Today: More Kiwis are heading off overseas, but there’s one thing they’re sad to leave behind—Vogel’s bread. At 750g a loaf, it’s not exactly baggage-friendly for the average traveller.

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Tourism Fiji redefines happy hour with launch of Loloma Hour

Editor April 8, 2025TVCs, News Make a Comment

SYDNEY, Today: Tourism Fiji has launched Loloma Hour—the world’s first Happy Hour for the Environment—inviting travellers to swap cocktails for conservation, in partnership with Havas.

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Kiwi Mobile’s latest campaign walks the talk

Editor April 4, 2025TVCs, News Make a Comment

AUCKLAND, Today: Kiwi Mobile has launched its latest brand campaign via True, marking the first creative drop since winning a competitive pitch at the end of 2024.

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New terrain, big meltdowns as Cardrona goes next level

Editor April 2, 2025TVCs, News Make a Comment

AUCKLAND, Today: Cardrona Alpine Resort is about to level up—officially becoming New Zealand’s biggest ski area this winter with the launch of Soho Basin and 150ha of new chairlift-accessed terrain.
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2degrees backs women’s sport with SupportHER Club

Editor March 14, 2025TVCs, News Make a Comment

AUCKLAND, Today: Women’s sport in New Zealand has a rich history, but it still lacks the recognition and support it deserves. Less coverage, lower funding, and fewer resources make it harder for girls to stay in the game.

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Pizza Hut taps Motion Sickness as its new creative & strategic agency

Editor March 14, 2025TVCs, News Make a Comment

AUCKLAND, Today: Motion Sickness is building on an impressive 2024, winning Pizza Hut New Zealand’s agency of record after a competitive pitch.
READ MORE

McDonald’s NZ launches That’s how we Macca’s campaign celebrating Kiwi connections

Editor March 4, 2025TVCs, News Make a Comment

AUCKLAND, Today: Macca’s NZ is celebrating its place in Kiwi communities by shining a light on the special connections locals have with their favourite restaurants.

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NZTA launches bold campaign against drug-impaired driving

Editor February 24, 2025TVCs, News Make a Comment


AUCKLAND, Today: FCB, MBM, and NZ Transport Agency Waka Kotahi have rolled out a new campaign that starkly presents the dangers of drug-impaired driving to New Zealanders.
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AMI embarks on new chapter, celebrating a century of support in NZ

Editor February 24, 2025TVCs, News Make a Comment

AUCKLAND, Today: AMI’s new campaign highlights the importance of allies in disaster-stricken communities. Developed with Colenso BBDO and directed by Tom Gould, the ad features real-life experiences from events like Cyclone Gabrielle.

READ MORE
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TVCs of the week

 

 

Arrivals & Departures

Arrivals & Departures: Radio Hauraki welcomes Bec Sandys to the whānau

September 9, 2025 | By Editor

AUCKLAND, Today: Bec Sandys has been named the new daytime host for Radio Hauraki, bringing her trademark humour and energy to the airwaves. The comedian and media producer is no stranger to the station’s loyal listeners. Read more

Arrivals & Departures: oOh!media appoints Kelly Harvey as Nick Vile prepares to exit

September 8, 2025 | By Editor

AUCKLAND, Today: oOh!media is shaking up its New Zealand leadership, with current Head of Marketing Kelly Harvey stepping into the newly created role of Head of NZ, while long-time GM Nick Vile prepares to depart in 2026. Read more

Arrivals & Departures: Veronica Schmidt appointed new Editor of The Spinoff

September 5, 2025 | By Editor

AUCKLAND, Today: The Spinoff has named journalist and newsroom leader Veronica Schmidt as its new Editor, taking over in November from Madeleine Chapman. Schmidt will be the fourth editor in the outlet’s 11-year history. Read more

Arrivals & Departures: Kimberley Crossman steps up as Whau Foundation ambassador

August 27, 2025 | By Editor

AUCKLAND, TODAY: Actress and TV star Kimberley Crossman has become an ambassador for the Whau Mental Health Research Foundation, using her own struggles to highlight the need for more research into mental health in New Zealand. Read more

Arrivals & Departures: Thompson Spencer names Megan Clark Cook Managing Partner

August 26, 2025 | By Editor

AUCKLAND, Today: Thompson Spencer has welcomed Megan Clark Cook as Managing Partner. Known for integration and opportunity, she’ll help steer growth, shaping new and existing client partnerships while amplifying the power of the agency’s expanded offering. Read more

Arrivals & Departures: Veteran media boss Simon Teagle to lead IMANZ

August 19, 2025 | By Editor

AUCKLAND, Today: Simon Teagle has stepped into the role of Chief Executive Officer at Independent Media Agencies New Zealand (IMANZ). His three decades of experience span senior leadership at DDB, Saatchi & Saatchi, ZenithOptimedia, FCB Media and most recently, Go Media. Read more

Arrivals & Departures: VAST Billboards builds momentum with appointment of Lohnêt Waugh

August 18, 2025 | By Editor

AUCKLAND, Today: VAST Billboards has named Lohnêt Waugh as its new Group Sales Director, adding her to the leadership team as the company expands its nationwide digital out-of-home network. Read more

Arrivals & Departures: Momentum relocates HQ and expands leadership with Oscar Catoto

August 15, 2025 | By Editor

AUCKLAND, Today; Momentum, one of New Zealand’s top independent media and communications agencies, has moved its Auckland HQ to a New York loft-inspired space in Ponsonby, complete with sweeping views of the Waitematā Harbour and Waitākere Ranges. Read more

Arrivals & Departures: Merkle Aotearoa appoints Stéphan Willemse as Head of Digital Experience

August 14, 2025 | By Editor

AUCKLAND, Today: Merkle Aotearoa, part of the dentsu network, has named Stéphan Willemse as its new Head of Digital Experience, leading work to help clients create cohesive, valuable, and genuinely useful customer experiences. Read more

Arrivals & Departures: Advertising is a team sport – Toby Talbot wraps up Ogilvy role

August 13, 2025 | By Editor

AUCKLAND/SYDNEY, Today: Ogilvy has confirmed ANZ Chief Creative Officer Toby Talbot is wrapping up his role this week, bringing to a close more than three and a half years with the agency. Read more

Arrivals & Departures: Jack Cumming named managing partner at Colenso

August 8, 2025 | By Editor

AUCKLAND, Today: Colenso has welcomed Jack Cumming to lead a portfolio of local and global clients while also helping drive the agency’s new business efforts. Read more

Arrivals & Departures: Rob Harvey appointed CEO at dentsu ANZ

August 6, 2025 | By Editor

AUCKLAND, Today: Dentsu today announces the appointment of Rob Harvey as Chief Executive Officer, dentsu ANZ. Rob joined dentsu Aotearoa in 2011 as Managing Director, Media and has been CEO of the New Zealand market since 2013.  Read more

Arrivals & Departures: Uber Advertising appoints Michael Levine to head APAC growth

July 30, 2025 | By Editor

AUCKLAND, Today: Uber’s just named Michael Levine as Head of APAC Sales for Uber Advertising, as the company ramps up regional growth and local innovation. He’ll oversee sales and ops across ANZ, Hong Kong, Taiwan, Japan and India. Read more

Arrivals & Departures: Eight new talents join MintHC’s expanding crew

July 28, 2025 | By Editor

AUCKLAND, Today: MintHC is growing fast, bringing in fresh talent across digital, strategy, content, web development, and client services. These new hires highlight the agency’s strong momentum and ongoing focus on delivering smart, digital-led marketing solutions for its expanding client base. Read more

Arrivals & Departures: Stuff Digital names new investment lead

July 16, 2025 | By Editor

AUCKLAND, Today: Stuff Digital has brought in a new Head of Investment and Digital Initiatives, with Saj Patel stepping into the role as the commercial team gears up post-Trade Me announcement. Read more

Arrivals & Departures: Leadership shift at Havas ANZ as Hyland exits, Wright steps up

July 16, 2025 | By Editor

AUCKLAND, Today: Virginia Hyland has officially wrapped up her time as CEO of Havas Media Network ANZ, following the completion of her agency’s buy-out after joining Havas through the 2020 acquisition of Hyland Media. Read more

Arrivals & Departures: WPP taps tech leader Cindy Rose as CEO

July 11, 2025 | By Editor

AUCKLAND, Today: WPP has named Cindy Rose as its new CEO, effective 1 September 2025. She’ll take over from Mark Read, who’s stepping down and will support the transition through to the end of the year. Read more

Arrivals & Departures: Kelly Rosnell-Shand ready to push boundaries at Spark NZ

July 11, 2025 | By Editor

AUCKLAND, Today: Spark Foundry NZ has promoted Kelly Rosnell-Shand to General Manager Client Service, backing her to help steer the agency’s continued growth and dial up its client experience game. Read more

Fresh talent uploaded at Samsung Ads

July 8, 2025 | By Editor

AUCKLAND, Today: Samsung Ads has brought in two new heavy-hitters — Levi Guillory and Carla Dawson — as the business continues to scale across ANZ and SEA. Read more

Arrivals & Departures: Interplay appoints Scott Hughes to grow Kiwi publisher offering

July 3, 2025 | By Editor

AUCKLAND, Today: Interplay Media has appointed Scott Hughes to lead its publisher monetisation efforts in New Zealand—establishing a local presence for the first time and signalling a major step forward in its regional growth strategy. Read more

MBM promotes Edd Lucas to Wellington GM role

July 3, 2025 | By Editor

AUCKLAND, Today: MBM has named Edd Lucas as the new General Manager of its Wellington office, stepping up after seven years with the agency. Read more

Arrivals & Departures: Bastion names Cheuk Chiang as Group CEO

July 2, 2025 | By Editor

AUCKLAND, Today: Bastion has named Cheuk Chiang as its new Group CEO, effective 1 July 2025. Co-founder Jack Watts becomes Executive Director, focusing on strategic growth opportunities. Read more

Shining brighter: Three reasons to Rise and Shine

June 27, 2025 | By Editor

AUCKLAND, Today: Rise and Shine is celebrating a trio of well-earned promotions, recognising the growth, dedication and creativity of three team members who all began their journeys as interns. Read more

Arrivals & Departures: World Out of Home Organization expands board

June 27, 2025 | By Editor

AUCKLAND, Today: The World Out of Home Organization has welcomed two fresh faces to its board — Ocean Outdoor’s Tim Bleakley and Multiply Group’s Jawad Hassan. At the same time, Clear Channel’s Martin Corke is stepping down. Read more

Arrivals & Departures: Adhese unveils RMaaS and two key appointments

June 26, 2025 | By Editor

AUCKLAND, Today: Adhese is stepping up its global retail media game with two major hires and the launch of Retail Media as a Service (RMaaS) — a fresh offer built to help retailers run serious media businesses, without doing it all alone. Read more

Arrivals & Departures: Droga5 ANZ appoints Steve Kane to lead NZ office

June 26, 2025 | By Editor

AUCKLAND, Today: Droga5 ANZ has just announced Steve Kane as Principal Director of its New Zealand office. He brings with him 30 years of creative and leadership experience across PR, advertising and award-winning campaigns. Read more

Arrivals & Departures: Droga5 promotes Christie Cooper and James Conner to ECDs

June 17, 2025 | By Editor

AUCKLAND, Today: Droga5 ANZ has levelled up its creative ranks, promoting Christie Cooper and James Conner to Executive Creative Directors. The pair will report directly to Co-Chief Creative Officers Barbara Humphries and Damon Stapleton, effective immediately Read more

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