AUCKLAND, Tuesday: Up-and-coming production company Southern Studios (based in Ellerslie) has launched a new brand campaign for New Zealand Sotheby’s International Realty.
Feels so good
AUCKLAND, Today: SkyCity has launched a new brand campaign, Feel it, with creative by Big Communications and media led by Wavemaker.
Google choses Colenso for Oz campaign
AUCKLAND, Today: Google Australia has turned to NZ to launch an Australian campaign to celebrate the resurgence of community spirit in the wake of Covid 19.
Second Skin
AUCKLAND, Today: Ponsonby indie YoungShand has created a new campaign for “cruelty free, fragrance free” company Unconditional Skincare Co, which it says ”creates a world-first Skin Peace Pledge” to address the impact of beauty messaging on women’s self-esteem.
Colenso ad catches the eye
NEW YORK, Wednesday: US ad/media site AdForum has named a tvc created by Colenso BBDO for Eta’s new brand platform, Free Friends With Every Pack, as one of the five best ads of the week.
Rhapsody in Blues
AUCKLAND, Wednesday: With Super Rugby back on the menu in 2021, The Blues have partnered with independent agency Federation to recruit “a new tribe of supporters” – Auckland-based supporters of other teams.
Sweat with Pride
AUCKLAND, Tuesday: FCB and the NZ AIDS Foundation have teamed up for a health initiative labelled Sweat With Pride. Foundation head Dr Jason Myers said: “It’s a sad fact that in 2021, Aotearoa’s LGBTQIA+ communities have worse health outcomes than their peers in several different areas including mental health and HIV transmission.
Orcon reimagined
AUCKLAND, Monday: Orcon has reimagined itself with the future of home connectivity in mind, and has partnered with Gladeye and VMLY&R to bring the ISP designed for a post-Covid world to life.
Air NZ & dentsu fly high for the kids
AUCKLAND, Thursday: When Air New Zealand flight NZ4376 (aka NZHERO) took to the skies, 50 children from Koru Care Charitable Trust NZ enjoyed a special plane trip, something their health might ordinarily exclude them from.
