Category Archive

Looking to accelerate its international growth in 2018, NZ-based shoe brand Bobux is launching its new season with a global campaign created with agency partner Running with Scissors Auckland & London.

DDB has created a new tvc campaign to showcase Sky TV as “the home of premium drama”, and still the most viewed drama provider in NZ. The 90sec spot – labelled by the agency as a ‘mini-drama’, is called Poisoned Chalice.

Today, Triumph Lingerie officially launched their new global campaign #TogetherWeTriumph in New Zealand, which celebrates women coming together in empowerment. Spearheading the campaign is a tvc out of international integrated communications agency VCCP London.

G.J. Gardner, with brand expertise courtesy of 99 and The Workshop, has launched its new brand campaign We’re Locals Like You – based on six TVCs shot across the country to illustrate the broad community strength of G.J. Gardner.

Ogilvy client Rebel Sport, with filmmaker Revolver, has shot another 90-second Rugby Fighter film to inspire New Zealanders to make the most of every day. As the blurb says: “We want to motivate time-poor Kiwis to side-step the couch and go outside to play – to push through the daily grind and always make time for sport.”

Curious Films Auckland played key roles in the new campaign for British Lloyds Bank, Running of the Horses, filmed on the shores of New Zealand’s South Island, with a special focus on Dunedin.

For a country of roughly the same size and population as New Zealand, Norway sure has us licked on electric vehicles, Meridian Energy marketing head Melanie Lynn says.

FCB and not-for-profit charity Keep New Zealand Beautiful have launched an anti-litter campaign, fronted by a new kind of Mother Nature – a no-nonsense Kiwi character known as ‘Mama Nature’.

Dine petfood has launched a new product backed by a global through-the-line campaign from Colenso BBDO, and a tvc shot by Robber’s Dog director Adam Stevens.