Omnicom goes big with McDonald’s US account

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Expansion plans are on the cards as Omnicom scores the lucrative creative account for McDonald’s in the US. In one of the biggest advertising deals of the year, Omnicom has wrestled total control of McDonald’s creative from Leo Burnett’s.

Domino’s drones don’t deliver

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It came at us in a blaze of publicity. Domino’s using drones to deliver pizzas right to our doors. Their marketers must have been doing backflips as the government stumped up to give their campaign some credibility.

The Business does the business for Wattie’s

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Heinz Wattie’s have pulled in The Business to launch a fully integrated TTL campaign for Wattie’s Baked Beans and Spaghetti. The campaign hit our screens earlier this month along with Adshels, buses, mall lights, digital, social, limited edition packs and in-store promotions.