Spark PHD has been breaking the country’s ‘sleep styling’ hair habits with the year-long TRESemmé 365 Project. To prove to New Zealand women that it is possible to have great hair every day, the innovative campaign sees one stylish Kiwi girl challenged to mix up her look every day for 365 days, sharing her journey online, with the support of […]
Axis closes today
Entries for the 35th Axis Awards close at 4pm today (Tuesday 20 January 20). Panicky phone calls to CAANZ events manager Natasha Stitchbury – 09 303 0435 (or Natasha@caanz.co.nz) please. There is, however, a late entry deadline (with a penalty payment).
Clemenger’s Mistakes strikes a chord in USA
Clemenger BBDO Wellington has been named a Best in Show finalist in the 2014 Mobius Awards for NZTA Mistakes – just one week after the ad was named by the UK’s Gunn Report as one of the 12 best global campaign in 2014.
Report highlights 10 key macro trends from a decade of forecasting
J Walter Thompson NZ has released 10 Years of 10 Trends global report, marking a decade of annual trends forecasts. The report explores 10 of the most compelling macro trends identified since JWTIntelligence began its annual forecasts – trends shaping societal behaviours and attitudes, and defining the business landscape today.
Arrivals & Departures
TVNZ general manager media sales Richard Sandford is returning to client side after taking up a position with Spark: No further details were available at press time.
We find John Day’s missing Billy T census ad
M+AD has tracked down the Billy T James 1991 NZ Census commercial shot by John Day, who died last week in India (celebrated-nz-director-exits). The video was stored in the Flying Fish film vaults, and is now being run with a Fish tribute page to the director at on the Fish Facebook page here.
Social media challenges on menu
CAANZ holds an short, sharp employment seminar in Auckland next month, led by Kensington Swan partner Anthony Drake.
MDS AdSchool Bootcamp places moving fast
Auckland’s Media Design School holds its AdSchool Bootcamp on Tuesday 27 January 27 at 5pm. The deadline to apply for a fast diminishing number of places is Monday 9 February.
Australia’s AWARDS taps Kiwis for jury duty
Six senior creatives with strong links to NZ have been named as jury members for Australia’s AWARD Awards. One of them – FCB’s Auckland-based Asia Pacific ECD James Mok – has been appointed a jury chairman (chairing the Branded Entertainment & Content jury). And DDB Sydney ECD Toby Talbot, formerly ECD in Auckland at Whybin\TBWA and DDB, will chair the […]
Two NZ ads make Gunn Top 12
The Gunn Report has released Cases for Creativity 2014, a study that identifies the 12 campaigns that have won both a Cannes Gold Lion for creativity and a 2014 Gold Effie for effectiveness. Two of the top campaigns were created in NZ. Two campaigns from Australia also made the cut.
