NZME builds Auckland senior team

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AUCKLAND, Today: NZME has named three executives to join their senior Auckland commercial team. A number of key roles have been confirmed, with each person chosen for their ability to unearth and recognise opportunities for clients.

Meet the Axis 2019 decisionmakers

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AUCKLAND, Thursday: The Comms Council has unveiled the six senior ad creatives who will make up the Axis 2019 executive team – the people who will make the final decisions for the awards show on Thursday 14 March.

Assembly, DDB, Colenso through in Digital at LIA

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LONDON, Thursday: New Zealand has scored five more finalist spots at the London International Awards – all in the Digital category. Assembly scored a brace with Ministry of Education Oat the Goat, as did DDB for Netsafe Re:scam. Colenso secured one for Pedigree SelfieSTIX.

Ralph van Dijk: The objets I love

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Sydney-based Kiwi adman, design aficionado and father of three Ralph van Dijk – who spoke about radio at TRB seminars in Auckland and Wellington recently – today shares some of his favourite objects and artwork with M+AD readers, courtesy of a thoughtful reader’s take on an Urbis magazine profile.

Repetition works

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In a recent market research study that asked over 100 pedestrians in central Auckland about the Phantom frames they had just walked past, 39% were able to spontaneously recall something about the posters. When prompted, recall went up to 68%.

DDB makes LIA shortlist in Film

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LONDON, Wednesday: DDB has secured New Zealand’s only place on the shortlist in the TV/Cinema/Online Film category at the 2018 London International Awards – for Powerball Armoured Truck.

Ogilvy pinned five at Best

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AUCKLAND, Today: Ogilvy NZ is justifiably pleased with the results it achieved at last month’s Best Design Awards in Wellington, where the agency picked up three Gold Pins, a Silver and two Bronzes.

BC&F Dentsu cleans up

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In a category rife with confusion, Living Green – via BC&F Dentsu – has launched a range of natural home cleaning products with a mission to clean up the category.