AUCKLAND, Today: Caltex NZ has debuted its new It’s a local thing positioning with a new campaign from J Walter Thompson and Yukfoo Animation.
Stand by, caller
Maureen Sinton (BA, MCS, AUT) is a PhD student at Auckland University of Technology. She is a former prominent talk radio producer, television producer, and television programmer. Her research interests include talk radio and public service radio. She agreed to a short interview with M+AD Daily …
Droll, fresh-faced Hilux tvcs extend campaign
Saatchi & Saatchi NZ has created a suite of three new 15 second tvcs for Toyota Hilux – uniquely droll Kiwi ads which have drawn on the ‘less is more’ communication style of a fair few of its drivers – to add to the launch campaign from October.
MediaWorks remains home of 25-54 audience
AUCKLAND, Thursday: More FM remains New Zealand’s number one music station in the third GfK Total New Zealand Commercial Radio Survey for 2018 with 8.8% share.
Ogilvy promotes Grafton to CCO, and Fedyszyn & McMahon to joint ECDs
Ogilvy NZ has promoted ECD Regan Grafton to chief creative officer, and Lisa Fedyszyn & Jonathan McMahon to joint executive creative directors. During his three-year leadership, Ogilvy MD Greg Partington says (in a release from the agency) Grafton has produced campaigns which have transformed brands and delivered spectacular results.
Latest radio & print wins ‘a game-changer’
AUCKLAND, Today: The celebrations continue at NZME this week with upward momentum in the latest 2018 GfK independent commercial radio survey with NZME growing overall listeners.
Gunroom shoots Trustpower
Grey Lynn-based creative agency Gunroom has launched a new tvc via CPD Films Ponsonby for Trustpower’s latest broadband and power bundle offer.
Thursday 14 March 2019!
The Comms Council has provided – via an item just posted on its website – the first peek at the arrangements they’re putting in place for next year’s Axis Awards.
Songbroker Music – leading the charge with a woman at the helm
With few NZ artists on the official Top 40, and TV productions turning to overseas production libraries because their budgets are being squeezed, Songbroker founder Jan Hellriegel says her company is a shining light for local business, content makers and musicians as it approaches its 3rd birthday.
PM edits Suffrage Day Herald
AUCKLAND, Wednesday: The NZ Herald today marks the 125th anniversary of women’s suffrage with a special edition guest edited by Prime Minister Jacinda Ardern.
