Why adblockers can’t touch radio

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The NZ radio sector is, not unreasonably, reminding ad & media professionals of the bleedin’ obvious – that radio has always enjoyed a very low level of ad avoidance compared to other media.

The ‘Uber of Public Relations’ arrives in NZ

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Australian start-up company Commtract, which markets itself as “the Uber of PR”, is launching in New Zealand, connecting organisations on both sides of the Tasman with its PR and communications professionals through an innovative online portal.

Thrive PR launches lingerie campaign in NZ

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Auckland PR firm Thrive is managing the New Zealand end of a new global campaign for leading lingerie & underwear brand Triumph, which developed the creative in collaboration with international integrated communications agency VCCP London.