oOh! dangles $100k Excite bait

EditorNews Make a Comment

The immersive interactivity of oOh!media’s digital Excite retail panels not only builds deep connection with those engaging with them, but with an additional four to seven times more shoppers who stop to watch the interaction, the company claims.

2017 Effies tap international judge

EditorNews Make a Comment

The Comms Council’s Effies steering committee has announced the appointment of Chris Baker, founder at Bacon Strategy & Research London, will be this year’s international judge for the 2017 Effie Awards (held in association with TVNZ).

Exodus! DDB star joins Droga5 desertions

EditorNews Make a Comment

The sudden drain of Aussie & Kiwi creative talent from glamour shop Droga5 New York is starting to look like a flood. Yesterday, Lisa Fedyszyn & Jonathan McMahon announced they were returning Auckland to join Ogilvy. Later, they were joined by senior creative Rory Mckechnie, who is returning to DDB NZ as CD.

Digital media under the microscope

EditorNews Make a Comment

KPEX (aka the Kiwi Premium Advertising Exchange) is inviting agencies, media, and research outfits to a one-hour session aimed at promoting better understanding of digital media, run by KPEX ceo Richard Thompson.