M&C Saatchi was named Australian Advertising Agency of the Year at the B&T Awards, held in Darling Harbour last night. Other winners included One Green Bean, Che Proximity, Clemenger BBDO Melbourne, UM, Leo Burnett, DDB Melbourne, and Whybin TBWA.
Axis trophy’s the hero in 2015 ads
Clemenger BBDO has developed a novel idea to promote the 2015 Axis awards campaign – the second year running that the Wellington agency has been chosen. This time around, the Clemenger has placed the Axis trophy at the very heart of the campaign.
The Herald launches ethical products shopping site
NZME. has launched a one stop e-commerce solution for ethical shoppers called Shop Green that aims to supersize the way producers of sustainable, ethical and healthy products do business.
No jobs lost at failed business title
Fairfax Media has announced the imminent shutdown of the last vestige of former glamour business title Unlimited. The last digital edition of Unlimited will be uploaded in December.
World trade press gongs Mistakes
Clemenger Wellington’s NZTA Mistakes commercial has won a Gold (in the Online & Viral Films category) and a Silver (in Public Interest) at the Epica Awards – the only global creative awards judged by the advertising trade press.
Global media giant coming to NZ
Leading global media investment & management operation GroupM is gearing up to launch in New Zealand during Q1 2015. The arrival of the group will see MediaCom, Mindshare, MEC and maxus come under the operational and financial structure of GroupM. Clients of the group’s creative agencies will continue under their current agreements with their current agencies.
Brandspank gets in THE ZONE
Brandspank Auckland has created a new brand that aims to represent the aspirations of SKY TV’s newest channel, THE ZONE. The Auckland agency won the contract to create the brand imagery after a competitive pitch.
The Drill Robot executes a waltz
FCB has launched a new Mitre 10 web film to celebrate Mitre 10Tool Month. The video, currently screening on Mitre 10’s Facebook page, features the Drill Robot and some fancy dance moves.
For sale: www.creativedirector.co.nz
A former adman – now living in the south of France – wants to sell two key NZ advertising URLs he picked up when he was job-hunting in Auckland in 2003. The sites Nick Morgan wants buyers for are www.creativedirector.co.nz and www.creativedirector.nz.
Andy McDowell’s $70,000 man says thank YOU
Trevor Moodie, who with the Marketing Association helped organise Tuesday’s auction to raise funds for Auckland adman Andy McDowell – now battling Parkinson’s disease – has been quick to praise the NZ ad & marketing sector who raised an astonishing $70,000 to give McDowell’s two little girls educational opportunities later in life.
