AUCKLAND, Today: Australian-based social-first agency We The People has expanded into New Zealand, opening a local office in Ponsonby, Auckland.
NZME launches digital subscription platform
AUCKLAND, Tuesday: NZME’s Newstalk ZB network has been augmented with the launch of ZB Plus – a new paid digital subscription platform, extending Newstalk ZB’s coverage with new contributors, extra news, analysis and commentary.
Magnite research finds ad-supported streaming is gaining momentum in New Zealand
AUCKLAND, Tuesday: Magnite, a world-leading sell-side advertising company, has released its latest research study, Streaming TV’s New Era: How Ads Are Powering Streaming’s Future in New Zealand.
Creatives for Climate partners with DeSmog, Comms Declare and Clean Creatives South Africa
AMSTERDAM, Today: Creatives for Climate, a global nonprofit network of creative professionals dedicated to climate justice, has announced several new partnerships with climate initiatives Clean Creatives South Africa, Comms Declare and DeSmog to accelerate cross-industry collaboration and action.
Skinny NZ’s Ally Young wins The One Show CMO Pencil
NEW YORK, Today: A jury of 10 leading brand-side marketers has selected Ally Young, CMO at mobile company Skinny NZ, as winner of The One Show 2023 CMO Pencil, honouring the marketer behind the world’s single most impactful idea on a brand’s business from the past year.
L’Oréal ANZ, Malibu ANZ and Range Rover AU added to growing roster
AUCKLAND, Today: Creative agency Darkhorse has continued its expansion into the Australian market with three new accounts.
Nielsen: NZ travel trends and the brands spending big to attract tourism dollars
AUCKLAND, Monday: As Kiwis head off for the school holiday break, Nielsen AUNZ has produced new data about where Kiwis are planning to go and who’s spending what to attract them. The Nielsen data also revealed that ad spend in NZ has hit NZ $216,273,000.
Local meal replacement market gets a shake-up
AUCKLAND, Monday: An Australian meal replacement and weight loss brand has launched in New Zealand “to take a bite out of the fast-growing weight management market”.
Holly Pollock joins Eyes and Ears as head of production
AUCKLAND, Monday: Eden Terrace production company Eyes and Ears has appointed producer Holly Pollock to its the sales and post-production teams.
Introducing the new face of kindness in Aotearoa
AUCKLAND, Today: NZ creative agency Dave Clark has helped launch a new campaign for The Kindness Collective, a nationwide charity that aims “to spread kindness by connecting children and families with the things they need, from everyday essentials to moments of joy”.
