AUCKLAND, Today: AUNZ digital ad network Scroll Media holds a free briefing event this afternoon (Thursday), billed as a deep dive into real time audience targeting – and to introduce a new business partner.
Up to 10 redundant at 99
AUCKLAND, Today: Covid 19 is starting to really bite among NZ agencies – the latest to be forced into cuts is Clemenger Group’s retail shop 99.
Soul Sisters
AUCKLAND, Today: “Be present – and have a presence,” is just one piece of advice dentsu NZ chief commercial officer Rachel Anderson-Cormack offers to women entering the corporate world.
Fresh new shade of Yellow
AUCKLAND, Today: Yellow New Zealand has a new ceo, new offices in Auckland CBD – and the first high-profile marketing campaign in over 10 years.
Looking in the mirror: How the comms industry needs to #ChoosetoChallenge* itself about gender equality (Updated)
By Carolyn Kerr
AUCKLAND, Monday: The communications industry covers a diverse range of disciplines and would like to consider itself inclusive and reflective of society.MediaWorks board enlists 2 indies
AUCKLAND, Monday: MediaWorks has appointed Louise Bond and Nagaja Sanatkumar to its board as independent directors.
Postscript
AUCKLAND, Today: FCB executive assistant Lizzie Dean writes: “Dear Ed – Thanks for publishing the FENZ piece Firefighters Don’t Like Fire Movies yesterday. Would it be possible to include the warning screen and press ads as well, as they’re really important to the campaign?”
It’s time to drop the Motherhood Penalty
AUCKLAND, Today: Saatchi & Saatchi and Global Women New Zealand have released their 2021 campaign for International Women’s Day (today!), highlighting the ‘Motherhood Penalty’ and the startling fact that on average, mothers earn 12.5% less than fathers of the same age and education over the course of their career.