Borrow an All Black (Updated)

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AUCKLAND, Today:  WiTH Collective has created a new ASB campaign, Borrow an All Black, to support NZ business, and launching the ASB Business Hub and donating one of its biggest sponsorships to SMEs across the country (scroll down to view the videos).

We are home, and you are welcome!

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AUCKLAND, Today: To celebrate World Refugee Day last month, Refugees as Survivors New Zealand (RASNZ) partnered with well-known Kiwis, including former PM Helen Clark (patron of RASNZ), actor Sam Neill and ex-All Black and mental health advocate John Kirwan to shine light on the refugee journey.

The B word

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AUCKLAND, Today: The most-read story in M+AD’s daily email last week was Thursday’s piece about Bauer refugee Ros Ellison joining Go Media as Wellington sales manager.

Loyal

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WELLINGTON, Thursday: Colenso BBDO has helped create a revamp of Loyalty NZ loyalty programme Flybuys, after 24 years and following more than 18 months of consumer research that showed a desire for more flexibility and choice.

Adspend Down

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AUCKLAND, Today: Facebook and the motives of Mark Zuckerberg get a close examination from writer Peter Griffin in today’s edition of BusinessDesk.

Ad Stars taps Kiwi judges

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BUSAN, SOUTH KOREA, Today: The Ad Stars 2020 Awards have confirmed the appointment of three Kiwis to its preliminary jury – Big CD Joe Holden, Stanley St CD Kim Ellison, and FCB ECD Peter Vegas.

Bauer refugee joins Go Media

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AUCKLAND, Today: NZ’s largest 100% locally owned outdoor company Go Media has grabbed another refugee from Bauer, appointing Ros Ellison as Wellington sales manager. Previously, Ellison handled Wellington agency business for Bauer.

Getting With It

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AUCKLAND, Today: Southern Cross has launched a new integrated brand campaign to convey a simple message: “We’re with you”. The campaign, created by independent Auckland agency True, incorporates TV, print, outdoor, social and digital.

Yeah! Local

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AUCKLAND, Wednesday: Phantom Billstickers is putting its weight behind Adrien Taylor & Mark Townsend, the creative entrepreneurs behind Christchurch brand agency Not Another.