AUCKLAND, Today: Spark, with Colenso BBDO and PHD, has teamed up with educational resource provider Scholastic to create a new Santaline adventure to take Kiwi kids on an interactive Santaline adventure with somebody called Jelly the Elf.”
B&T tackles gender bias
SYDNEY, Today: Aussie ad/media site B&T has issued an entry call for its new Women Leading Tech Awards, in partnership with Google.
Warc taps Mango’s Virtue
LONDON, Today: Zoe Virtue, the head of social & digital at DDB’s Mango Communications, has been appointed as a global judge for the Effective Social Strategy category in the 2020 Warc Awards.
Big Picture reframes as One Picture
AUCKLAND, Yesterday: Marketing strategy consultancy Big Picture is to receive a big makeover. Founder Richard Bourke said: “Since launching in Auckland 18 years ago, Big Picture has delivered game-changing insights and leading marketing strategies for – among others – Spark, NZ Story and Fisher & Paykel.
NZ digital advertising revenue grew 12% in Q3
AUCKLAND, Yesterday: Total digital advertising revenue in NZ continues to climb, reaching $313.4 million in Q3 2019, achieving 12% growth on the same quarter in 2018, following eight consecutive quarters of double-digit growth.
Colenso’s Aussie pav
SYDNEY, Today: Colenso BBDO has launched a road-safety Xmas campaign for NRMA Insurance Australia. As Xmas spots go, this has far more cut-through than the usual Xmas treacle.
Sustained!
AUCKLAND, Today: New research out of Porter Novelli PR clearly demonstrates the influence of sustainability on NZ consumers – and why brands need to talk about it.
We promise!
AUCKLAND, Yesterday: Kiwi kids are the stars of a new global campaign, created by production & creative agency Augusto to encourage the protection of New Zealand for future generations.
Pead taps three
AUCKLAND, Today: Pead PR has appointed three new staffers to its integrated communications division. Devin Monajem joins as head of digital engagement, Duncan Killick has been promoted to content & partnerships manager and Apela Bell has been hired as social content producer.
