Category Archive

Auckland, June 21: TBWA Group’s PR division Eleven PR and PlayStation NZ have created what they’re calling a market-first exercise programme inspired by the critically acclaimed game title God of War.

In her email, Stuff executive Lucy Hempseed came straight to the point – the NZ Farmer brand is remaining in print, albeit in Stuff daily mastheads (except the Dom Post) and online, and not as a separate print publication, contrary to the collection of half facts M+AD presented on the topic yesterday.

The big NZ shops Colenso BBDO, Saatchi & Saatchi, and DDB are progressing to a satisfactory conclusion of the Cannes Lions, which will be wound up this weekend (with a full coverage in M+AD Monday).

There’s yet to be an official statement from the publisher, but M+AD believes that NZ Farmer will no longer be published in print format.

Auckland-based agency Contagion will not comment on rumours it has pinned down the Paper Plus creative & media account, after five years with FCB.

This week sees the launch of outdoor, bus and digital campaign from Premier Beehive and Contagion. The campaign aims to point out the absurdities of life and also leaves the door open for potentially contentious headlines that can be released on an agile basis depending on the news cycle.

Colenso BBDO has scored an impressive five finalists – all for Pedigree SelfieStix – in the Cannes Mobile Lions (out of a total 90). DDB NZ – with a brace through on the shortlist – didn’t do too bad either.

New Zealand has scored two finalists (out of a total of 158) at the Cannes Design Lions shortlist.

Cannes Lions has overnight released the shortlist for the Cannes Radio & Audio Lions category … and New Zealand has scored one finalist out of a total 131.

The first wave of award-winning creatives and brand marketing leaders from across the region are confirmed to speak at Spikes Asia 2018.