AUCKLAND, Today: Trust is becoming a precious commodity in advertising, and according to World Out of Home Organization President Tom Goddard, outdoor media is sitting in a particularly strong position. Speaking at... Read More
AUCKLAND, Today: Stuff is giving its keenest readers more to get their teeth into, launching Extra Stuff, a membership programme designed to bring regular visitors closer to the action. The new offering... Read More
The London-based executive director of the European Publishers Council, Angela Mills Wade, has written for M+AD a fierce defence of the newspaper medium – triggered by a negative blog by Sean Hargrave,... Read More
The Young Global Awards (the healthcare division of the New York Festivals organisation) have issued their entry call for next year’s competition. The Young Globals honour creative excellence in healthcare advertising. Read More
M+AD was so keen to get the news out to our readers about the oOh!media/APN Outdoor merger yesterday, that we published our scoop story (sourced direct from Australia) before the official NZ... Read More
APN Outdoor and oOh! Media are to merge – on both sides of the Tasman – to create a giant out-of-home and online media group operating across New Zealand and Australia. Read More
Ogilvy NZ executive creative officer Regan Grafton has been appointed convenor of judges for the 2017 Axis Awards, to be held in Auckland in March. CAANZ has also today identified the jury... Read More
The New York-based Andy Awards, which honour global creativity in advertising, have issued their entry call for 2017. The entry deadline is Friday 12 January. Read More
Matters are coming to a head in the pitch for the Air New Zealand media agency account, currently being contested by three leading NZ agency groups. Read More
Written for M+AD by oOh!media ceo Brendon Cook: It’s time the OOH industry retired the terms static and digital and moved to classic and dynamic. In the past year the Out Of Home... Read More
McDonald’s New Zealand has confirmed new appointments in three key positions: Dave Howse as managing director, Jo Mitchell as director of marketing and Brid Drohan-Stewart as Head of Marketing. Read More
This article was written for M+AD by Nichola Quail, of Auckland-based research collective Fresh Focus: Decoding the NZ mobile consumer looks beyond the technology to uncover the motivations, attitudes and behaviours of... Read More