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MPA takes the spreadsheet pain out of magazine planning
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Magazines lead the way in inaugural 2026 Quality of Attention Index
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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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AUCKLAND, Today: Some things never go out of fashion, and after 60 years of telling stories from rural New Zealand, Country Calendar is getting the recognition it thoroughly deserves with the 2026... Read More
AUCKLAND, Today: Trust is becoming a precious commodity in advertising, and according to World Out of Home Organization President Tom Goddard, outdoor media is sitting in a particularly strong position. Speaking at... Read More
Big brand budgets and quadrennial events such as the Olympics, European Football Championship and US Presidential Election drove 2016’s global advertising revenue growth to US$532 billion (NZ$746), according to the Global Advertising... Read More
As New Year’s Day 2017 rolled by, there were 3,700,000,000 regular internet users in the world – and just 0.8% were based in NZ/Australia/Oceania, according to a wide-ranging new report out of... Read More
Finch has signed NZ writer/director Zia Mandviwalla to its roster of directors. Mandviwalla has directed commercials for Sky, Vodafone, NZTA, Google Android, Tower Insurance, the NZ Navy and ASB Bank. Read More
“I slept like a baby that night. I felt I had finally moved on.”– Hard not to grin at these defiant words from a scorned Hawera wife who swears she has no... Read More
New Zealand is ranked the third most creative country in the world (up from #14 last year) in the latest Directory magazine’s Big Won rankings out of London. Colenso BBDO Auckland is... Read More
Award-winning Kiwi director Mark Albiston of The Sweet Shop has partnered with adam&DDB London to craft a new film spot – shot in NZ – for Lipton. Read More
Kevin Roberts has taken a new direction in the next step in his post-Saatchi career – he’s been appointed chair of Wellington-based global sports tech company CricHQ. Roberts has invested a million... Read More
London: The 3rd D&AD Next Awards has opened for entry. D&AD’s Next series bridges the gap between the D&AD Professional Awards and New Blood programme by identifying the best new talent and... Read More
By Bill Binch, MD at ANZ’s Sydney-based global marketing software provider Marketo: As 2017 begins, the marketing industry in NZ and Australia once again has proved – perhaps more so than many... Read More
This is the last 2016 edition of M+AD’s daily newsletter. We’re taking a break and will return on Monday 16 January. Read More
