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MPA takes the spreadsheet pain out of magazine planning
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Magazines lead the way in inaugural 2026 Quality of Attention Index
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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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AUCKLAND, Today: Coca-Cola has made its call after a global media review, keeping WPP Open X across most markets while handing North America to Omnicom. For WPP, that includes retaining the business... Read More
AUCKLAND, Today: Vogel’s might be one of New Zealand’s best-known loaves, but McCann New Zealand is taking a fairly bold position on the pantry staple. It’s not bread. It’s toast. Technically, yes,... Read More
Ogilvy & Mather have harnessed the energy and drive of 2015 World Rugby Cup star Malakai Fekitoa for a Rebel Sport campaign aiming to show New Zealanders why fierce motivation can be... Read More
MediaWorks has announced a partnership with music and entertainment content platform Vevo to become their exclusive premium video sales partner in New Zealand. The deal will see MediaWorks become the country’s largest... Read More
Fresh on the news that New Zealanders love the Toyota possum commercials, Saatchi & Saatchi have released two more television spots. The Toyota possums topped the Colmar Brunton M+AD TVC Top 10... Read More
MediaWorks has announced Jack Matthews will take over the role of board chairman at the end of September. Matthews succeeds Rod McGeoch who has been chairman of MediaWorks since 2013. Read More
Expansion plans are on the cards as Omnicom scores the lucrative creative account for McDonald’s in the US. In one of the biggest advertising deals of the year, Omnicom has wrestled total... Read More
Republik New Zealand has scooped five finalists at this year’s International ECHO Awards. The ECHO’s celebrate campaigns that deliver sound strategy, creativity and outstanding effectiveness. Read More
Apple fans have a week until the release of the new iPhone. Reports say the iPhone 7 should be available in America mid-September with a Kiwi release sometime later. Read More
As well as collecting a swag of gongs, Wayne Pick (Executive Creative Director at Colenso BBDO/Proximity Auckland) defied the odds to be a key note speaker at AD STARS 2016 in South... Read More
It came at us in a blaze of publicity. Domino’s using drones to deliver pizzas right to our doors. Their marketers must have been doing backflips as the government stumped up to... Read More
New World reports positive reaction to their Colenso BBDO ‘Happier NZ’ campaign which hit our screens earlier this month. The UN ranks us the 8th happiest country on the planet so New... Read More
