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MPA takes the spreadsheet pain out of magazine planning
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Magazines lead the way in inaugural 2026 Quality of Attention Index
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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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AUCKLAND, Today: Coca-Cola has made its call after a global media review, keeping WPP Open X across most markets while handing North America to Omnicom. For WPP, that includes retaining the business... Read More
AUCKLAND, Today: Vogel’s might be one of New Zealand’s best-known loaves, but McCann New Zealand is taking a fairly bold position on the pantry staple. It’s not bread. It’s toast. Technically, yes,... Read More
Brazilian Andre Sallowicz has returned to New Zealand to take up a permanent art director role in the Auckland office of Colenso BBDO. It’s familiar ground for Andre who spent three months... Read More
In a moment of creative genius Adshel and Genesis Energy have come up with a heated bus shelter for commuters in downtown Auckland. It’s temporary but could be worth a visit if... Read More
Rail Safety Week may have come and gone but Clemenger BBDO has left us with a new, experimental way to make Kiwis more aware when dealing with railway level crossings. Read More
Heinz Wattie’s have pulled in The Business to launch a fully integrated TTL campaign for Wattie’s Baked Beans and Spaghetti. The campaign hit our screens earlier this month along with Adshels, buses,... Read More
A new appointment and two promotions this past week at MediaWorks. David Hine has been appointed GM of 3NOW with two in-house promotions: Ben Quinn to head of acquisitions - TV &... Read More
A good weekend for two New Zealand agencies at the 9th annual AD STARS in South Korea with Colenso BBDO and Y&R both coming home with Grand Prix. Read More
Fledgling Auckland design agency Tried & True has been charged with giving our number one chicken brand a new look. Tried & True has already been involved in rebranding work on Fonterra,... Read More
Chinese New Zealanders will soon have a new source of information with a joint venture between NZME and the Chinese Herald. The new digital platform will be known as the Chinese New... Read More
A cheeky Olympic campaign seems to have worked for Nissan UK where its car commercials have been a runaway success. Since the Games ended ad-trackers have crunched the data and say Nissan... Read More
Just one debut in the top three in July – from Spark out of Colenso. The top two – Toyota’s possums spot and Vodafone’s Piggy Sue – are rapidly cementing themselves in... Read More
