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MPA takes the spreadsheet pain out of magazine planning
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Magazines lead the way in inaugural 2026 Quality of Attention Index
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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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AUCKLAND, Today: Coca-Cola has made its call after a global media review, keeping WPP Open X across most markets while handing North America to Omnicom. For WPP, that includes retaining the business... Read More
AUCKLAND, Today: Vogel’s might be one of New Zealand’s best-known loaves, but McCann New Zealand is taking a fairly bold position on the pantry staple. It’s not bread. It’s toast. Technically, yes,... Read More
Spark and Colenso BBDO really do make magic happen in their deeply affecting new brand film out of Thick As Thieves (the name of the director was not available at press time... Read More
PHD has appointed Forsyth Thompson to the newly created role of Head of Performance. Forsyth, who joins the agency on 1 August, will take charge of leading integration and performance across both... Read More
Auckland agencies justONE and .99 have forged a new campaign for Big Buddy, the mentoring charity for fatherless boys. Read More
Auckland agency Rainger & Rolfe, with Film Construction and Blockhead, has created a new campaign for the University of Otago. Read More
By Sophie Radford, Sales Director NZ, Exponential: The announcement that NZME and Fairfax NZ are hoping to merge in order to build a media company to fight off the impact of Google... Read More
Colenso BBDO’s remarkable creative record over the past year – led only partly by the mighty DB Export Brewtroleum – has propelled the Auckland shop to the Creative Agency of the Year... Read More
After two years in the job, NZME commercial director Sandra King has resigned – apparently to set up her own business. Read More
Clemenger BBDO Wellington's 2015 Charles Dance spot for NZ Post helped shift the country's perceptions of the brand from an old world postal service to a modern, logistics and digital services provider. Read More
The Marketing Association has unveiled its finalists for the TVNZ Marketing Awards. With the first round of judging complete, 151 entries (70 unique marketing initiatives) make up the 2016 finalists. Read More
Designworks has appointed Danielle Barclay to the newly created leadership role of Group Head of Brand Experience, effective immediately. Read More
