AUCKLAND, Today: NZME has appointed Murray Kirkness to the newly created role of chief content officer – publishing.
UnLtd partners with the 2023 Effie Awards
AUCKLAND, Today: The Comms Council has partnered with industry social-purpose organisation UnLtd for the Charity/Not for Profit category in this year’s Effie Awards.
Odd Company unveils limited-edition granny packs
AUCKLAND, Today: Special PR has launched a new campaign for DB Breweries’ RTD brand Odd Company unveiling a limited-edition range of merchandise called The Granny Pack – a “stylish” fanny pack specially designed to hold two of their new Pineapple & Watermelon flavoured drinks.
Focus on NZ leaders in new Kiwibank podcast series
AUCKLAND, Tuesday: Special Group, The Spinoff Podcast Network, and OMD have launched Kiwibank’s six-part This is Kiwi podcast – with an integrated campaign is rolling out via digital audio, out of home, online film, social and PR.
Cannes week ends with NZ in 11th spot
CANNES, Tuesday: New Zealand has ranked 11th country in the world (tying with UAR*) with a haul of two Grand Prix, four Gold Lions, seven Silver Lions and seven Bronze Lions – 20 Lions in total – at the 2023 Cannes Lions Festival of Creativity.
Clemenger BBDO NZ hires behaviour-change expert
WELLINGTON, Today: Clemenger BBDO NZ is welcoming Melissa Neustroski as its new head of client service. MD Brett Hoskin said: “Liss brings over 20 years’ experience in leading brand and behaviour change work.
Les Mills latest shot here, created in USA
AUCKLAND, Today: “We are proudly New Zealand owned and operated,” proclaims the release updating us on Les Mills’ latest campaign. But you’d never know it, judging by the campaign’s 100% US origins.
Keeping up with the crew
HAMILTON/TAURANGA, Monday: Central North Island full-service agency KingSt has welcomed three arrivals, farewelled one and promoted another.
NZ-made TikTok tvc takes on Old Spice’s icon status
AUCKLAND, Today: On a “mission to create an advertising legend akin to Old Spice”, NZ production house ODV (One Day Video) and Australian footwear brand Archies have made waves on TikTok with their story-driven commercial.
NZ digital advertising revenue grew by 2.5% in Q1 2023
AUCKLAND, Today: New Zealand digital advertising revenue grew by 2.5% in Q1 2023, according to IAB New Zealand, which released its latest report this morning. The report provides a snapshot of Q1 2023, along with trends, to provide a contextual overview of the New Zealand digital advertising market.
