AUCKLAND, Wednesday: The Marketing Association is kicking off its first Marketing Disrupted online series for 2023, presented by Thinkerbell AUNZ consumer psychologist Adam Ferrier.
Stickman charms LA judge
LOS ANGELES, Wednesday: The guest judge at global Aussie site Best Ads on TV has labelled PAK’n SAVE New Zealand’s Stickman “a genius idea”.
AO Studios introduces Boxcutter
AUCKLAND, Today: AO Studios is excited to introduce Boxcutter. Mike Hammond (moving image) and Milon Williams (sound), who just recently departed DDB, have joined to create their own content and sound offering, Boxcutter. They’ll live at AO Studios, enjoying a full suite of editing, sound and motion capabilities, including a soon to be installed sound booth.
Flick Electric urges Kiwis to take back power in new campaign via YoungShand
AUCKLAND, Today: A new integrated campaign puts Flick squarely on the side of New Zealanders suffering at the hands of an unfair, broken power market,where large power providers are able to manipulate the cost of power for their own profits – and higher power bills for everyone else. It’s a protest song with a difference – gentle acoustic guitar music giving way to plugged-in power chord mayhem, explosions, flamethrowers, and a goat in KISS makeup.
Duncan Greive steps down as CEO of The Spinoff
AUCKLAND, Tuesday: The Spinoff announced that CEO Duncan Greive has resigned from his position, effective immediately. He will be succeeded by his colleague and friend, Amber Easby.
The Gerety 2023 executive jury for AUNZ announced
AUCKLAND, Tuesday: The Gerety Awards reveal the full executive jury and announce March 3rd as the entry deadline.
The Monkeys and KidsCan launch new campaign to help hungry kids
AUCKLAND, Tuesday: The soaring cost of living is fuelling an education crisis for New Zealand children living in poverty. To coincide with the start of the new school year, KidsCan is launching its 2023 Back to School campaign with the aim to bring on board 450 new monthly donors to help not only feed but clothe a growing number of school children.
NZME announces $1m ad support package for businesses impacted by the weather
AUCKLAND, Monday: Following the destructive weather events across the upper North Island, NZME has announced one million dollars of advertising will be made available across its print, audio and digital platforms for businesses impacted by these events.
Through My Eyes, from FCB Aotearoa & Waka Kotahi
AUCKLAND, Monday: FCB Aotearoa, in partnership with Waka Kotahi NZ Transport Agency and MBM have launched their first piece of work – Through My Eyes – since the appointment of FCB as lead strategic creative agency and MBM as media agency in June 2022.
No M+AD Monday – back Tuesday
AUCKLAND, Today: This Monday (30 January) is a public holiday in the northern half of the North Island – Northland (where it is known as Northland Day), Waikato, Bay of Plenty, and Gisborne regions, as well as some parts of the Manawatū-Whanganui and Hawke’s Bay regions north of the 39th parallel.
