AUCKLAND, Wednesday: dentsu Aotearoa and the Sir John Kirwan Foundation have launched Mitey – an innovative approach that enables primary and intermediate schools to deliver effective mental health education as part of everyday teaching.
Saatchi & Saatchi launches Hey Toyota
AUCKLAND, Wednesday: Saatchi & Saatchi and Toyota have this week launched a new messaging platform they are affectionately calling Hey Toyota.
Harvey Cameron promotes Gareth O’Connor
CHRISTCHURCH, Wednesday: Merivale-based comms agency Harvey Cameron has promoted Gareth O’Connor to managing director.
Proximity promotes leaders for new CXM division
AUCKLAND, Today: Proximity NZ has launched a CXM division with Kate De Marco and Nathalie Philippsen named as co-directors.
D&AD backs Ukraine

LONDON, Tuesday: D&AD has released an official statement demonstrating its support and solidarity towards the people of Ukraine.
Meddle class
BEIJING and NEW YORK, Tuesday: Special Group NZ was named Independent Agency of the Year, and Sweetshop NZ won Production Company of the Year in the first annual One Asia Creative Awards, produced by The One Club Asia and announced today in a special virtual presentation.
Amnesty NZ partners with Flight Digital
AUCKLAND, Tuesday: Human rights NGO Amnesty International Aotearoa New Zealand has announced a tech-enabled, consultancy partnership with Auckland agency Flight Digital.
Domestic Blis
AUCKLAND, Tuesday: London-based global location advertising company Blis is launching its programmatic offering, Audience Explorer, in New Zealand. They launched in Australia a year ago.
D3 adds nine
AUCKLAND, Tuesday: Following several new business wins, Grey Lynn-based independent media agency D3 has announced the hiring of nine new staffers, seeing the total agency swell to 18 team members.
Bottoms up!

SYDNEY, Wednesday: The NZ media agency market started the new 2022 year strongly, reports (global number-cruncher) Standard Media Index, delivering a record level of adspend for January up 14% to $NZ3 million – more than the previous January high, set in 2017.