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AUCKLAND, Today: The IAB is launching it 2021 Programmatic Digital Out of Home Buyer’s Guide this morning, in response to a market requirement for clarity and practical advice for advertisers and agencies that are looking to invest in this “new and exciting” way of transacting digital out of home (DOOH).

Dead Poets Society

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AUCKLAND, Friday: As a tribute to possibly the worst year in human history (or to simply help you forget the entire thing), The BC&F Dentsu Distillery & Designery has teamed up with The Spirits Workshop to create a … gorse-infused absinthe!

Getty tackles NZ gender gap

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AUCKLAND, Friday: Getty Images, in partnership with Dove and Girlgaze*, has launched the latest #ShowUs grant. Designed to support emerging talent, the #ShowUs Grant will award two grants of NZ$7,100 to women, female-identifying and non-binary commercial photographers and videographers from around the world who are using their talents to create inclusive visual stories depicting authentic representations of women relationships.

Storytelling Shop

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HAMILTON, Today: Waikato-based PR & communications specialist Angela March has gone from freelancer to managing director of her own agency, Brainchild.

Making Sense

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AUCKLAND, Today: NZME has launched the next phase of its NZ Herald Trust ‘headspace’ campaign with a series of lo-budget tvcs – all were created in-house, with the assistance of some freelancers, and feature NZME staff.

News just in – or not …

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AUCKLAND, Friday: Vernacular, a small but slightly bigger-thinking non-global provider of moderately successful mind-influencing communication signalling (corporate writing services), today hasn’t announced a slew of innovative services, new learnings, and insights in a pivot to digitally disrupt the new normal.

Coca-Cola NZ agency review

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ATLANTA, GEORGIA, Today: Coca-Cola’s global & local ad agency rosters – media & creative – are about to undergo a worldwide review that could lead to changes and consolidation in New Zealand.