AUCKLAND, Tuesday: The “game has changed” for out-of-home advertising in Aotearoa New Zealand this summer, according to Locky Dock Media which has installed 30 new Locky Dock wayfinding stations with street-level digital screens.

AUCKLAND, Tuesday: Parnell-based shopper marketing agency Farrimond and CBD marketing agency Digital Commons utilised the latest in-game technology with their Ultimeatum BurgerFuel campaign, appearing on virtual billboards within popular video games such as Soccer Stars and Trivia Race 3D.

AUCKLAND, Tuesday: Special has teamed up with Smirnoff to release 100 bespoke drinks – over the next 100 days, “immortalising” the New Zealand summer in a drinkable format.

NEW YORK, Tuesday: Global digital art/tech provider Kargo has nnounced the acquisition of the commerce-driven paid social advertising site StitcherAds.

AUCKLAND, Monday: Lumo Digital Outdoor has teamed up with marketing insights company Tracksuit to give advertisers the ability to track and measure brand health and awareness on a rolling monthly basis.

AUCKLAND, Monday: Comms Council industry support group the First Five Rungs is heading into the new year with a new chair and deputy as well as three new members.

AUCKLAND, Monday: As widely anticipated, the Comms Council has announced a “difficult decision” to move the 2021 Effie Aotearoa Awards in association with TVNZ to a virtual event – for the second year in a row.