Amanda Cardinale joins Aamplify

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AUCKLAND, Wednesday: Downtown digital marketing agency Aamplify has announced the appointment of Amanda Cardinale as its new managing director. She succeeds Aamplify’s former managing partner, Samuel Williams, who stepped down from this role earlier this year.

Pure Gold

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AUCKLAND, Wednesday: Northcote-based indie digital creative agency Pure SEO has acquired Grafton-based indie digital media agency This Side Up.

Monkeys Business

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SYDNEY: Wednesday: The Aussie arm of AUNZ creative agency The Monkeys has snared Colenso BBDO NZ Beth O’Brien to the position of head of innovation. Based in Sydney, she starts in January next year.

Eight makes multiple hires

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AUCKLAND, Today: AUNZ film co Eight has announced multiple hires across their tvc production department and The Story Department. Headlining the swag of hires is award-winning NZ producer Claire Kelly.

Vodafone hires marketing guru

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AUCKLAND, Today: Vodafone New Zealand has appointed Georgia Mahaffie to the role of head of brand & marketing. She joins Vodafone after nine years at VCCP London, Seattle and New York, most recently as managing director.