LONDON, Monday: Eight-two percent of global consumers approve of brands running Covid-related advertising, according to a new WARC/GlobalWebIndex report. In NZ, the approval rating is 78%, and in the US it’s 77%.
When the Music Stops
AUCKLAND, Today: Newmarket agency Tenfold Creative are talking up the example of a client who appears to be turning the Covid-19 disaster on its head.
Finals Frontier
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LONDON, Today: Colenso BBDO is the only NZ agency to make the first shortlist – in the Marketing Effectiveness category – for the WARC Awards 2020.
Student Prints
AUCKLAND, Today: PrintNZ has announced the top five finalists in this year’s Apprentice of the Year Award. PrintNZ is the Industry association for the print, packaging and visual communication industries.
Good earner
SYDNEY, Wednesday: WPP AUNZ ceo Jens Monsees receives a fixed salary of A$1.5m, according to a story published in Aussie adsheet Mumbrella (which in turn quoted the WPP annual report).
Talking tougher
NZ HERALD EDITORIAL: “We are hearing a bit less from the Prime Minister about being kind, and a bit more about arrests!”
Isobar taps Becker
AUCKLAND, Today: Dentsu Aegis Network NZ has appointed Gavin Becker as managing director of its digital experience agency, Isobar. He replaces Ian Howard, who left the company in March – for parts unknown.