AUCKLAND, Today: QMS has introduced “the biggest bus panel to ever roam our streets”. Dubbed The Showstopper, it’s a full double-decker side panel offering over 50sqm of creative impact.
ZURICH, Today: The World Out of Home Organisation’s #OurSecondChance campaign has appeared on 40,000 digital screens worldwide, making it easily the biggest all-format digital out-of-home campaign ever launched.
AUCKLAND, Today: NZME has released new figures for its NZ Herald Premium online subscription news service – since launching in April last year, the daily numbers have reached 82,000.
AUCKLAND, Today: NZ advertisers can ‘shop local’ by choosing domestic media platforms, says Sydney-based James Bayes, the AUNZ GM of global demand-side platform The Trade Desk.
AUCKLAND, Friday: Colenso BBDO and Spark have launched Kōrerotia Tō Kōrero – Tell Your Story, a campaign which aims to inspire Kiwis to tell their own stories in te reo Māori through Spark’s translation app Kupu.
AUCKLAND, Today: NZ Sports Personality of the Year and UFC middleweight world champion Israel Adesanya has just flown out of Auckland to defend his world title against an undefeated Brazilian contender Paulo Costa on Friday.
AUCKLAND, Friday: As audiences return to our downtowns, oOh!media NZ has unveiled its newest premium street furniture site on Quay St – and labelled it one of the most impactful out-of-home advertising locations in the country.
AUCKLAND, Thursday: Resene and its agency Mediastone came up with the idea of recreating some of the world’s most beloved masterpieces using Resene colour swatches.