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Rebrands ‘crucial’

Rebrands ‘crucial’

AUCKLAND, Tuesday: BusinessDesk’s James Dunkley writes: “Rebrands cost a lot of time, manpower and energy. But they’re crucial to building a strong profile that showcases a firm’s identity, say the experts.” Read More

Epica Awards 2022 now open

Epica Awards 2022 now open

PARIS, Today: The Epica Awards 2022 – the only global creative prize judged by journalists – is now open for entries, with a new Grand Prix and three new categories unveiled. Read More

Dentsu story removed

Dentsu story removed

AUCKLAND, Today: Today’s M+AD story about dentsu becoming Dentsu has been removed at the request of the agency – despite the item being accurately reported. Read More

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