AUCKLAND, Tuesday: Special Group has brought together Tourism NZ, NZT&E, Ministry for Primary Industries, Education NZ and NZ Story for a joint global campaign to promote New Zealand’s brand on the world stage.
Emotion in Motion
AUCKLAND, Tuesday: B2B ad agency Badger has – with NZ research shop TRA – launched New Zealand B-to-B Marketing Report 2020.
Bauer slays the Aussies
SYDNEY, Tuesday: Bauer Media Australia has announced the “permanent” closure of eight titles – Harper’s Bazaar, Elle, InStyle, Men’s Health, Women’s Health, Good Health, NW and OK.
Sure to Thrive
SYDNEY, Today: Australia-headquartered Thrive PR has appointed Aucklander Lucy Fox to lead the agency’s growing New Zealand operations.
Paint it Black
NEW YORK, Today: The One Club has launched ONE School, a free 16-week portfolio programme for young black creatives. The school will be run by Spotify CD Oriel Davis-Lyons, a New Zealander who started his career at Colenso and held creative positions at R/GA and Droga5 in New York.
Under the Influence
AUCKLAND, Today: The Advertising Standards Authority has developed a guide to support “responsible advertising” – and the requirement for influencers to clearly identify advertising content to their audiences.
Covid Nightmare
AUCKLAND, Monday: A picture is emerging of a NZ ad & comms sector in serious trouble – with M+AD’s ongoing coverage of redundancies at our bigger agencies revealing only the tip of an iceberg.
