KPEX boosts transparency (Updated)

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AUCKLAND, Today: Premium ad exchange shop KPEX (NZ’s second-largest online media platform) has entered into an agreement with Xandr’s AppNexus to make seller technology fees on each impression sold through the AppNexus SSP available confidentially to buyers transacting with KPEX.

Val Morgan NZ beefs up

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AUCKLAND, Today: Val Morgan Group has unveiled key appointments and promotions to their New Zealand leadership team. NZ sales director Matt Tremain has taken on a group role leading the teams across its Val Morgan Cinema and VMO businesses effective immediately.

Casino rebrands

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AUCKLAND, Today: CBD entertainment precinct SkyCity has confirmed a brand refresh across its three NZ outlets (Auckland, Hamilton, and Queenstown), including a new logo, which they say “better reflects the business in 2019”.

Shake break bounce

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NEW YORK, Sunday: Having just snared famed Aussie creative Nick Law as its new VP of marcom integration, Apple has unveiled a very cool spot to promote its AirPod range of earphones.