The vast task of rolling out Telecom’s rebrand gets under way on Friday 8 August. The changeover will involve 70 stores and 8000 retailers – and will cost $20 million.
NZ has kidnapped Skippy and is threatening to turn him into a pizza topping unless Australia “meets our demands”.
Air New Zealand has teamed up with online content creator Diaries Downunder to launch a campaign, via Host Sydney, promoting its direct trans-Tasman services to the South Island skifields.
Toybox animation director Andrew Newland sets out to illustrate what we can achieve without a hangover for the 2014 Dry July launch video.
.99’s creative campaign for the 2014 Effie Awards seeks to tackle anonymous “trolls” who post disparaging blogs “that undermine others’ work”. The .99 campaign adopts the view that winning an Effie is the best way to ‘Silence Anonymous’.
FCB NZ has stated the obvious to deflect any collateral fallout from the lingering death and final closure of FCB Australia after 20 years in the market. “From a NZ perspective, this is a fantastic opportunity,” said FCB NZ managing director Brian van den Hurk.
Mercifully, Whybin\TBWA has launched a new ANZ campaign that does not feature the smarmy, overexposed noseyparker Simon Baker.
New Zealand Geographic Photographer of the Year judge Richard Robinson (Photographer of the Year in 2013) says entrants can improve their chances by widening their category selection.
Y&R has collaborated with LA artist Michael C Hsiung to produce a series of posters to market Blunt Umbrellas.
New editor for Management magazine: North Shore-based Adrenalin Publishing has appointed Fiona Powell as editor of New Zealand Management magazine, one of NZ’s most influential professional magazines.