AUCKLAND, Today: M+AD told only half the story on Friday about Adobe’s purchase of Marketo. We also got some facts wrong (scroll down to the link – now updated).
Arrivals & Departures: Ogilvy welcomes Emma Cockburn
AUCKLAND, Today: Ogilvy has appointed Emma Cockburn as the head of data and technology in media. This is a new role, and there was no incumbent.
Contagion takes flavoursome brand outdoors
AUCKLAND, Today: Some things are delicious and then there’s Piako, which (reckons Contagion ECD Bridget Taylor) is absolutely irresistible. “This truth was the foundation of the idea for the new outdoor campaign launched by Contagion & Fonterra this week,” she said.
BC&F Dentsu launches Movember 2018
AUCKLAND, Today: The Movember Mensus is like a census but for men’s feelings, says DAN NZ strategy director Ryan Jordan, unveiling the agency’s 2018 Movember campaign.
Arrivals & Departures: DAN ANZ ceo departs
SYDNEY, Today: After nine years with Dentsu Aegis Network, Melbourne-based Simon Ryan has resigned as ceo of Australia and New Zealand after accepting a senior role “outside the network”.
Breaking News captures Asian critic
HONG KONG, Today: In the footsteps of a lukewarm reception in Australia, Ogilvy NZ & Sweetshop’s latest police recruitment video, Breaking News, has been accorded top marks by columnist Ad Nut in Campaign Asia-Pacific …
Arrivals & Departures: JCDecaux & APNO name new ANZ team
SYDNEY, Thursday: NSW-based JCDecaux Australia & NZ’s new ceo Steve O’Connor has unveiled the new leadership team for the combined JCDecaux and APN Outdoor businesses on both sides of the Tasman, following the successful closing of the APN and JCDecaux deal last month.
NZ musical film releases its trailer
AUCKLAND, Today: Kingsland-based Trigger Marketing has released details of Transmission Films’ trailer advertising its New Zealand musical feature film Daffodils.
Adobe buys marketing engagement platform (Updated)
SYDNEY, Thursday: Adobe has completed its acquisition of global B2B marketing engagement agency Marketo, which has bases in Australia and NZ.
Looking for roomies
Know an agency or a client looking for a nice upmarket, well-connected office space in Parnell? If yes, you’ll be interested to hear that the NZ Marketing Association is looking for co-tenants at its home at 69 St Georges Bay Road.
