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Category Archive

GMC goes big with Made for More

Editor May 14, 2025TVCs, News Make a Comment

AUCKLAND, Today: GMSV has kicked off its new Made for More campaign, marking the official launch of the 2025 GMC Yukon Denali in Australia and New Zealand.

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Celebrating 30 years with the Graeme Dingle Foundation

Editor May 7, 2025TVCs, News Make a Comment

AUCKLAND, Today: Electric Art has partnered with UnLtd to launch a new brand campaign for the Graeme Dingle Foundation, marking 30 years of helping young people across Aotearoa thrive and reach their potential.

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The sound of giving takes flight

Editor May 2, 2025TVCs, News Make a Comment

AUCKLAND, Today: The roar of a rescue chopper will take over ad breaks this May, as Westpac partners with Toyota, Lotto NZ, Spark, Chorus, Z Energy and Turners for Chopper Appeal Month.

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Rockit launches a fresh new way to snack

Editor April 30, 2025TVCs, News Make a Comment

AUCKLAND, Today: Rockit is kicking off the 2025 season with a fresh global marketing platform, a bold new value proposition, and an occasion-based strategy designed to open up brand-new product categories.
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Bird’s Eye View spreads its wings for season two

Editor April 28, 2025TVCs, News Make a Comment

AUCKLAND, Today: Sweetshop Entertainment and Studio Local are back with more feathered chaos, as Bird’s Eye View returns for another season of backyard adventures and bird-brained fun.
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2degrees gets loud about NOtifications

Editor April 23, 2025TVCs, News Make a Comment

AUCKLAND, Today: 2degrees has launched NOtifications, the latest campaign in its Fighting for Fair platform, helping Kiwis take back control from overwhelming digital distractions.

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BreadyWear makes travelling with Vogel’s a slice easier

Editor April 15, 2025TVCs, News Make a Comment

AUCKLAND, Today: More Kiwis are heading off overseas, but there’s one thing they’re sad to leave behind—Vogel’s bread. At 750g a loaf, it’s not exactly baggage-friendly for the average traveller.

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Tourism Fiji redefines happy hour with launch of Loloma Hour

Editor April 8, 2025TVCs, News Make a Comment

SYDNEY, Today: Tourism Fiji has launched Loloma Hour—the world’s first Happy Hour for the Environment—inviting travellers to swap cocktails for conservation, in partnership with Havas.

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Kiwi Mobile’s latest campaign walks the talk

Editor April 4, 2025TVCs, News Make a Comment

AUCKLAND, Today: Kiwi Mobile has launched its latest brand campaign via True, marking the first creative drop since winning a competitive pitch at the end of 2024.

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New terrain, big meltdowns as Cardrona goes next level

Editor April 2, 2025TVCs, News Make a Comment

AUCKLAND, Today: Cardrona Alpine Resort is about to level up—officially becoming New Zealand’s biggest ski area this winter with the launch of Soho Basin and 150ha of new chairlift-accessed terrain.
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TVCs of the week

 

 

Arrivals & Departures

Arrivals & Departures: TBWA\NZ names Pri Patel Managing Partner

May 20, 2025 | By Editor

AUCKLAND, Today: TBWA\NZ has just announced Priyanka (Pri) Patel’s promotion to Managing Partner, recognising her creative spark, leadership strength and the impact she’s made since joining the agency. Read more

Arrivals & Departures: Bastion’s next chapter begins with Madeleine Leonard

May 15, 2025 | By Editor

AUCKLAND, Today: Bastion has named Madeleine Leonard as Marketing Manager, reporting to Bastion ANZ CEO Cheuk Chiang. Read more

Arrivals & Departures: Together appoints award-winner Charlotte Lobo

May 9, 2025 | By Editor

AUCKLAND, Today: Together has just welcomed top search and performance media expert Charlotte Lobo as Senior Activation Director, adding even more talent to its award-winning independent media agency team. Read more

Arrivals & Departures: Vevo expands APAC team with key appointments

May 5, 2025 | By Editor

AUCKLAND, Today: Vevo is expanding its presence across APAC, with new roles for Tim O’Connor, Blair Kelly and newcomer Alex Trumble to drive growth, innovation, and commercial momentum in the region. Read more

Arrivals & Departures: Special PR brings on DARKHORSE founder Liam Taylor

May 2, 2025 | By Editor

AUCKLAND, Today: Special PR is bringing on industry heavyweight Liam Taylor, who’s set to join the Auckland office as Business Development Director from 12th May 2025. Read more

Arrivals & Departures: Fresh faces join Colenso’s award-winning creative team

May 2, 2025 | By Editor

AUCKLAND, Today: Colenso BBDO had a huge 2024 — crowned Cannes Lions Agency of the Year (Pacific), scoring new clients, and nabbing New Zealand’s first ever Immortal Award. Now they’re growing the creative bench. Read more

New energy at IMANZ as Duncan Shand steps in

May 1, 2025 | By Editor

AUCKLAND, Today: IMANZ has just added Duncan Shand from YoungShand to its Board, bringing even more indie firepower to the table. Read more

HMC welcomes new design talent Kayla McQuade

April 22, 2025 | By Editor

HAMILTON, Today: Kayla McQuade has joined Hamilton-based agency HMC as Visual Communication Specialist, following a year freelancing across painting, illustration, and design. Read more

EssenceMediacom taps Maddison Keogh

April 11, 2025 | By Editor

AUCKLAND, Today: EssenceMediacom has appointed Maddison Keogh as APAC Client Managing Partner for Uber, stepping into one of the agency’s most exciting and fast-paced regional accounts. Read more

Stuff Group appoints Anna Magasiva as Director of Agency

April 8, 2025 | By Editor

AUCKLAND, Today: Anna Magasiva is heading to Stuff Group, stepping into the role of Director of Agency from May, and reporting to Commercial Director Jaana Collins. Read more

Droga5 reshapes creative leadership

April 2, 2025 | By Editor

AUCKLAND, Today: Droga5 is refreshing its creative leadership, with Barbara Humphries and Damon Stapleton stepping in as Co-Chief Creative Officers across Australia and New Zealand. Read more

Momentum adds creative firepower with Alex Kenny

March 27, 2025 | By Editor

AUCKLAND, Today: Momentum Group just announced Alex Kenny as Creative Director—beefing up the agency’s digital performance and creative smarts in a big way. Read more

New leadership move for Wasserman

March 25, 2025 | By Editor

SYDNEY, Today: Wasserman has appointed Peter Jarmain as Vice President to lead Wasserman Live across Australia and APAC, heading up branding, signage, fabrication, live events and experiential operations. Read more

Leadership shifts as Andrew Little exits

March 24, 2025 | By Editor

AUCKLAND, Today: Leadership is evolving at DDB Group AUNZ, with Priya Patel and Matty Burton stepping into bigger roles across the region, officially from April 1. Read more

Four minds, endless creativity

March 13, 2025 | By Editor

AUCKLAND, Today: Colenso BBDO had a huge 2024, winning Cannes Lions Agency of the Year (Pacific), securing new business, and taking home New Zealand’s first Immortal Award. Now, the agency is expanding its creative team with four senior hires. Read more

Luke Farmer strengthens Bastion Shine’s team

March 13, 2025 | By Editor

AUCKLAND, Today: Bastion Shine has welcomed Luke Farmer to lead the Air New Zealand account and drive new business development, further strengthening the agency’s growth and client relationships. Read more

PHD Aotearoa expands leadership with key promotions

March 10, 2025 | By Editor

AUCKLAND, Today: Omnicom Media Group agency PHD Aotearoa has promoted Amanda Palenski to Managing Director, effective immediately. She will lead operations, driving multi-channel strategies to create transformative experiences for clients. Read more

Doohly partners with OOHMAA to drive growth in New Zealand

March 10, 2025 | By Editor

AUCKLAND, Friday: Doohly, a leading digital signage CMS provider, has joined the Out of Home Media Association Aotearoa (OOHMAA). The move highlights its dedication to supporting New Zealand’s out-of-home industry. Read more

Unilever NZ shakes up senior leadership

March 5, 2025 | By Editor

AUCKLAND, Today: Unilever New Zealand has welcomed three new senior leaders, appointing Nigel Melhuish, Keely Pipkin, and Sailen Mudaly to key positions across the business. Read more

Robi Stanton joins BBC Studios to lead global media and streaming in ANZ

March 3, 2025 | By Editor

AUCKLAND, Today: BBC Studios has appointed media industry leader Robi Stanton as EVP & GM of Global Media and Streaming for Australia & New Zealand. She’ll oversee content sales, channels, streaming, and ad sales in the region. Read more

Lani Jamieson joins D3 to shape the next chapter of its growth

February 27, 2025 | By Editor

AUCKLAND, Today: D3 is gearing up for growth with Lani Jamieson as its new General Manager. She’ll oversee operations and enhance client outcomes as the agency expands, following a major win with ZIWI USA Inc. Read more

Stuff Group taps Belinda Francis to lead North Island Markets

February 25, 2025 | By Editor

AUCKLAND, Today: Belinda Francis joins Stuff Group as Head of North Island Markets, steering commercial strategy for key publications like The Post and NZ House & Garden. Read more

Nikki Grafton’s vision for change: The new CEO of Omnicom Media Group New Zealand

February 19, 2025 | By Editor

AUCKLAND, Today: Highlighting New Zealand's growing importance, Omnicom Media Group (OMG) has appointed PHD New Zealand CEO Nikki Grafton to the new position of CEO, OMG New Zealand. Read more

PRINZ APR appoints Suzy Giles as the new Chief Examiner

February 14, 2025 | By Editor

AUCKLAND, Today: PRINZ is thrilled to announce Suzy Giles as the new Chief Examiner for the APR program. The APR qualification validates PR professionals' expertise globally, including in major markets like the USA and UK. Read more

Drew Lightfoot joins Reel Factory with a unique mix of mediums

February 13, 2025 | By Editor

AUCKLAND, Today: Drew Lightfoot's journey into the creative world started unusually early. At just a pre-teen, he was already paving his path in the industry. Read more

Stuff Appoints Margaret Hawker as New Director of Harakeke

February 12, 2025 | By Editor

AUCKLAND, Today: Margaret Hawker has been named Director of Harakeke at Stuff, bringing a wealth of experience from her previous roles at NZME and Are Media. Read more

Sally Hooper appointed as Managing Director at Bastion Shine

February 3, 2025 | By Editor

AUCKLAND, Today: Bastion Shine is thrilled to welcome Sally Hooper as the new Managing Director of its Wellington branch Read more

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