Category Archive

SYDNEY, Thursday: NZ outdoor lifestyle brand Kathmandu has called on Special Group Australia to create its new brand positioning, which aims to build on the company’s heritage of improving people’s lives by “getting more people out there in nature”. 

AUCKLAND, Today: Augusto and Mitre 10 have produced a cute video to celebrate “all the amazing mums amongst our team members, our customers and communities, and to wish all the mums out there across the country a very happy Mothers Day”.

CHRISTCHURCH, Today: Auckland creative/production indie Augusto, with media partner Together, has announced a “blossoming new friendship” with retirement/aged care provider Arvida, with the launch of their new Good Friends campaign.

AUCKLAND, Wednesday: FCB this week launches a new brand campaign for Wattie’s, inviting Kiwis to “feed the love” using their iconic products to deliver the message. 

AUCKLAND, Monday: Indie ad agency R26, with Kingsland producer Hood & Co, has launched a new campaign for leading smart device manufacturer Oppo, aiming to shine a light on its latest flagship device, the Find X3 Pro, and its cutting-edge camera with professional DSLR-level features.

AUCKLAND, Friday: Special Group & Tourism NZ have launched what they call “a new holiday season”, Recharge Season, which aims to encourage Kiwis to book a holiday that will leave them feeling refreshed and ready for the year ahead.

AUCKLAND, Today Oceania Healthcare’s vision to reimagine retirement living has been brought to life in a new integrated campaign via Ponsonby indie YoungShand. The launch is YoungShand’s first piece of brand work for Oceania since winning the account in 2019.

AUCKLAND, Today: TBWA\NZ and ANZ have launched a new brand platform “to help improve the financial wellbeing of all New Zealanders by providing them with the resources, support and products they need”.

AUCKLAND, Wednesday: Newton-based indie creative shop Motion Sickness has developed Te Whānau O Waipareira’s Proud To Be Māori campaign, which aims to reflect “the optimistic, passionate and aspirational spirit” that guides the West Auckland urban Māori support network.

AUCKLAND, Today: Flight Centre NZ has turned to the Aussies to add the finishing touches to its latest marketing makeover “just in time for the first green-zone flights from Australia to New Zealand”.