GREY LYNN, Today: Clemenger’s shopper activation agency Raydar has launched a brand awareness campaign for Simply Squeezed, using a range of short-form content pieces.
TBWA & 2degrees continue the party
AUCKLAND, Today: TBWA NZ is helping 2degrees celebrate its 10th birthday by taking its business back to its roots with a new brand platform Fighting For Fair, which launches this week.
Everyday tech sparks a moving wedding gift (Updated)
AUCKLAND, Today: Colenso BBDO has launched a new film for client Spark – Wedding Speech, continuing Spark’s Little Can Be Huge series.
Avis puts NZ art on display in new brand campaign
AUCKLAND, Tuesday: Avis New Zealand has launched its Art of Discovery brand campaign, aiming to inspire road trip journeys through the creative work of a selection of New Zealand and Australian artists.
Contagion puts mind-control to work for Energy Online
AUCKLAND, Friday: A handful of unsuspecting members of the public were invited to take part in a fake scientific trial where Contagion client Energy Online claims to have harnessed energy to create a ‘super power’ – mind-control.
Rideshare disruptor says Ola with new tvc
SYDNEY, Monday: Ola, one of the world’s largest ridesharing platforms – and a fast-rising competitor to Uber – has launched a new 30sec tvc in New Zealand (where it’s currently on-air) and Australia.
M&C Saatchi NZ’s Greenhouse creates Get Your Easter On campaign for Countdown
AUCKLAND, Tuesday: M&C Saatchi NZ’s Greenhouse, Countdown’s creative agency, has created an integrated campaign that celebrates the way Kiwis get their Easter on.
Pitchblack launches new Meadow Fresh brand platform
AUCKLAND, Thursday: Creative content shop Pitchblack Partners has engineered a new campaign for Meadow Fresh that aims to explore the embracing of vulnerability, and “having the courage to let our kids have experiences that enable them to grow”.
Tokyo Dry & DDB remake Dave Dobbyn classic
AUCKLAND, Today: Kiwi music legend Dave Dobbyn’s 1986 hit Slice of Heaven is the inspiration behind Steinlager Tokyo Dry’s latest campaign, a recreation of this iconic New Zealand song in a uniquely Japanese way.
Special Australia shoots Uber Eats NZ campaign
AUCKLAND, Today: Stan Walker meets Jono and Ben in the latest instalment of the tongue-in-cheek Uber Eats ad campaign, Tonight I’ll Be Eating – produced by Special Group Australia.