Category Archive

AUCKLAND, Today: Parnell agency Rainger and Rolfe have just launched an attention-grabbing new TV-led brand campaign for AA Smartfuel.

AUCKLAND, Today: DDB has launched the fourth instalment in the Lotto Imagine series, which began with 2015’s hugely successful Pirate Ship, followed by the poignant Mum’s Wish in 2016 and award-winning Armoured Truck in 2018. 

AUCKLAND, Today: BC&F Dentsu has created a new campaign for Tower Insurance which aims to tackle the complicated language that plagues much of the market.

AUCKLAND, Today: Pinnacle Life last week launched its new brand campaign via YoungShand, asking Kiwis to think about what makes them feel lucky, and the consequences when they’re no longer there to help protect them.

AUCKLAND & SYDNEY, Sunday: Special Group NZ & Australia have combined resources to launch Tourism New Zealand’s new global brand marketing campaign100% Pure Welcome – 100% New Zealand.

AUCKLAND, Today: TBWA Group NZ has developed a new campaign for ANZ Bank that aims to get us thinking about the importance of a warm and dry home to the health of Kiwis.

AUCKLAND, Wednesday: New Zealand’s natural generosity is the inspiration behind Lotto New Zealand’s latest campaign, Kiwis Helping Kiwis, out of DDB NZ.

AUCKLAND, Today: BBDO NZ has launched a new Ford NZ campaign that celebrates the profound way Ford innovation has become embedded in Kiwi culture over more than 100 years of working together.

AUCKLAND, Today: DDB has recently launched a new McDonald’s campaign, Is a Big Mac with bacon still a Big Mac? which puts a twist on a parallel global campaign.

AUCKLAND, Today: DDB has unveiled the launch of Pet Refuge, NZ’s newest charity with a goal of building the country’s first shelter dedicated to providing a temporary safe haven for pets while their owners escape abuse.