The global infatuation with emojis has now reached the ad agency world, with the launch of Advertising Emojis, an app created by Swedish ad agency Dogwash that contains a collection of 70 iconic advertising images and logos.
Non-custodial sentence for Glenda Wynyard
Auckland ad personality Glenda Wynyard, former owner of now-defunct Auckland shop The Media Counsel, has been sentenced to eight months’ home detention after being found guilty in the Auckland District Court last week of 11 charges laid by the Serious Fraud Office over about $1.8 million worth of payments and invoices.
MediaWorks & Nine launch NZ Events division
MediaWorks Holdings Limited and Australia’s Nine Live have announced the formation of a joint venture to launch a New Zealand-based events company MediaWorks Nine Live – and appointed well-known Auckland entertainment professional Tracy Magan to run it.
Arrivals & Departures
Opti taps new MD: ZenithOptimedia has appointed Stuart Rutherford to the role of New Zealand managing director, effective mid-May. He replaces ZO general manager Sophia Quilian who is moves into a senior role at sibling agency Starcom.
SparkPHD, DB, FCB Media, MBM stand in Beacons spotlight
A record-breaking 900 of New Zealand’s leading media personalities came together to celebrate the industry’s best work from the past year at the 2015 Beacons Awards (held in association with NZME) last night.
New radio network hits the airwaves
MediaWorks Radio this week launched New Zealand’s newest radio network, Magic, which targets all people 50-69 year-olds, and celebrates the music and culture that shaped this audience’s formative years with a playlist that ranges from Elvis to the Bee Gees and The Everly Brothers.
Arrivals & Departures
Women now outnumber men on TVNZ board: Sussan Turner has been appointed to the board of TVNZ, eight months after she stepped down as MediaWorks group chief executive.
Richer, deeper engagement
Exponential Interactive NZ has unveiled its new proprietary, scalable video ad formats, VDX – which allows single brand experience across multiple screens, and provides ad experiences aimed to drive deeper, authentic audience engagement.
Colenso, Clemenger, O&M, DDB, FCB win at D&AD
New Zealand agencies picked up 15 more Pencils on the final day of D&AD judging in London, bringing the NZ haul to 22.
Helping Kiwi women put their best face forward
A groundbreaking new campaign from creative retail agency specialists .99, in partnership with Maybelline New York, is set to make frustration and buyers’ remorse a thing of the past for foundation-wearing New Zealanders.
