NZME brings Hokonui folklore brand to Hawera

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NZME Radio launches a new rural radio station – part of NZME’s Hokonui-branded rural radio network – in Hawera this Tuesday (April 7). The station’s arrival in town means Coast and NewstalkZB have moved to new frequencies.

Did you fool for this?

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STIHL, with the assistance of a little creative power from DDB, brought Kiwis the same renowned quality and superior German engineering of their outdoor power equipment to the field of personal grooming with the STIHL Manscaper Kit – “the only kit you’ll need to cut, trim and prune your hairy man parts”. Or not. 

Bertie the pig meets a happy ending

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FCB have been named the ORCA winners for March – the agency’s second win in a row. The Tale of Bertie The Dancing Pig takes the listener on a happy journey – one that ends (very suddenly) on the dining table!

Arrivals & Departures

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DDB appoints APAC chief innovation officer: DDB Group Asia Pacific has appointed Anthony J James (AJ) to the new position of chief innovation officer for the network.

Newspaper headline of the week

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M+AD spotted this gem in the daily Northern Advocate while visiting Whangarei yesterday: Apprentice came, sawed, conquered – running over a Page 5 story about a winning local carpentry apprentice.

Snakk signs Aussie website portfolio

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Australian publisher Conversant Media has signed an exclusive advertising sales partner agreement with Snakk Media division Represent Media to fill the mobile ad inventory on Conversant’s premium publishing titles. The deal follows a competitive pitch against un-named companies.

Touchcast launches fire safety game

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Get Out Stay Out, Touchcast’s new game to help educate young Kiwis about fire safety, leverages age-old proven game mechanics to ensure deep, sustained engagement, and underpinned with a fusion of fire safety narratives and a UX design informed by a series of workshops and focus groups with school-aged children.

AMP hooks up with Paul Henry

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Insurer AMP has taken a plunge into unknown waters by signing an exclusive broadcast partnership deal with MediaWorks for the Paul Henry Show, which launches on TV3, Radio Live, and mobile devices this Tuesday (7 April.)