Freemans Bay-based PR outfit Lily & Louis has added two new clients to its portfolio – Tile Depot and Zuru Toys. Tile Depot says it offers the best value and widest range of tiles on the market. The appointment of Lily & Louis marks the first time the family-owned business has worked with an external PR agency in its 20 years in business.
NZ film craft in Adfest spotlight

Five NZ entries made the shortlist round of the Film Craft category of Adfest. But it’s been slim pickings for Kiwis in most other categories.
A French connection
Mark Forgan and Jamie Standen started their ad careers at Clemenger BBDO Wellington, then six years later moved to the opposite side of the world and become French, at least a little bit. The pair’s journey has been covered in some detail in a Q+A on Australia’s Campaign Brief site.
Good coffee – better channel
Viaduct Harbour-based visual content company BrandWorld has partnered with Auckland artist/actor/writer/director Dwayne Cameron to tell Orb Coffee’s story to the world, and spreading the news that Orb is now available in supermarkets.
RIP: Konrad Smith
King St Advertising copywriter Konrad Smith died suddenly at his home in Hamilton on Saturday. “He leaves behind his wife Nicole and two beautiful children – daughter Charlie (4) and son Karter (5 months).
MediaWorks launches new radio brand

Hard on the heels of the Kiwi FM announcement (below), MediaWorks has today unveiled a new nationwide radio brand, Magic, which will launch on Monday 20 April.
Network for sale?

Another network of FM stereo frequencies – in Auckland, Wellington and Christchurch – seems destined to come on the market after MediaWorks announced that Kiwi FM will close on Tuesday 31 March.
Arrivals & Departures
Aussie facility lures Toybox exec prod: Sydney animation studio Mighty Nice have enticed Toybox Auckland executive producer James Hudson across the Tasman for a similar executive producer role.
Clemenger, Colenso, FCB, DDB win in Sydney
Clemenger BBDO NZ picked up three Gold Pencils at Australia’s AWARD Awards held overnight in the Sydney Town Hall. Clemenger’s Mistakes won Chairman’s Choice; and Colenso BBDO’s Matt Lawson was named Creative of the Year. DDB Auckland was named NZ agency of the year.